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Post GooTube deal - what should Yahoo! do now?

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Listening to analysts, bloggers, commentators and reporters in the past couple of days, one could have gotten the impression that Yahoo!, not Google, was recently involved in a major deal.

There have been just as many mentions (if not more) of what Yahoo! should or should not have done, or what Yahoo! should or should not do now and in the future, as there were mentions of the actual deal (and its affect on both companies involved). Even Yahoo! Inc. (NASDAQ: YHOO) share price, it seems, was affected more than Google, Inc. (NASDAQ: GOOG) share price has.

Just examining what my colleagues and I here at Blogging Stocks have mentioned paints an interesting and complicated picture:

Me? As I've mentioned yesterday, I don't think Yahoo! is the loser on the deal. First, investors would have reacted differently to the same deal had Yahoo! been the buyer and not Google. Not everything that Google can do, Yahoo! can, as not only the companies are different, but investor sentiment is different as well.

Finally, Yahoo! has other problems to solve first, namely it needs to catch up Google on search technology and roll out Panama. Otherwise, any acquisition would simply go to waste. Distribution channels mean squat if a company has nothing to distribute.

So no, I'm not saying that a good tactical and strategic acquisition isn't in place. However, in its present state, Yahoo! is smart to be patient and weigh in all the consequences. Didn't someone once say that haste is of the devil?

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Last updated: November 25, 2009: 07:58 PM

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