Tazbar Auctions seeks to challenge eBay's dominant market position

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Many auction sites have attempted to challenge eBay's dominance of the world of online middlemen, and none so far has succeeded. But that doesn't stop new businesses from trying. I've been in communication with Lee Markham, the founder and development director of Tazbar, one site that would seek to challenge eBay, Inc. (NASDAQ:EBAY). Lee is a kind and business like fellow who has great vision for their growing auction site which he sees as a strong competitor in the online auction market.

Although www.Tazbar.com only went live on August 1, it has already attracted thousands of users who are looking for an alternative to the more established online auction sites.The management team at Tazbar.com are all experienced users of other online auction sites, so they know exactly what their strengths and weaknesses are. Tazbar.com has been two years in the planning, and they have designed it from the outset to be simpler and cheaper to use than all the others.

Quick reaction to customer issues will keep them happy.

This thinking has been fundamental in the way that Tazbar.com has been designed and developed.

Tim James, Tazbar Managing Director, explains:

"Listening and reacting quickly to customer feedback is what will always drive us. There is nothing worse than dealing with a faceless organisation that ignores your concerns. This philosophy has been central to the way that we have designed our fees structure. Unlike most other sites we charge no listing fee, so there is no risk for the seller to offer something for sale on Tazbar.com, also our final sale fees are cheaper. Overall, this means that the buyer will benefit as sellers are able to offer the same goods on Tazbar.com cheaper than on other sites."

A Wanted item section, where a user can advertise for something that they are looking for and a People section where individuals and organisations can freely promote their services, are important parts of the long-term strategy to grow the online community that Tazbar.com knows will be critical to their success.

Tazbar.Com is a UK based online person-to-person selling venue. It is different because it listens to its users and reacts quickly to comments with the aim of making online buying and selling an enjoyable and profitable experience. Tazbar does accept PayPal online payments.

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Last updated: February 09, 2010: 11:51 PM

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