MySpace's Deal Maestro to Greener Pastures?


Ross Levinsohn did something remarkable: that is, made a traditional media company relevant in the midst of the dot-com revolution.

As head of News Corporation (NYSE:NWS)'s Fox Interactive Media division, he was responsible for the purchase of MySpace.

The deal was truck a year-and-a-half ago (although, that is a long time in Internet years). And the price tag was dirt cheap -- $580 million (although, at the time, analysts thought it was too expensive).

Of course, it turned out to be one of the savviest deals in M&A lore. In fact, some say MySpace is worth in excess of $5 billion.

So, what next for Levinsohn? He hasn't said anything yet.

But, of course, he has a golden resume -- and could work anywhere. Or, I'm sure he could raise a ton of money and start his own gig.

Tom Taulli is the author of various books, including the Complete M&A Handbook and operates InvestorOffering.com.

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Last updated: February 13, 2012: 04:18 AM

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