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As an investor, do you also care about business practices?

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Do you remember when Yahoo! Inc. (NASDAQ:YHOO) was accused of helping Chinese authorities jail journalist Shi Tao? Do you remember Yahoo! CEO Semel's argument that a company must follow the laws of the country in which it operates? It makes sense, of course. But what if the laws of the country clearly violate human rights as determined by the United Nations?

Don't think Yahoo! is alone in this. Amnesty International accused also Microsoft Corp. (NASDAQ:MSFT) and Google Inc. (NASDAQ:GOOG) of violating human rights principles by cooperating with China's efforts to censor the Web. Today we indeed learned that China leads the world in jailing journalists, with 31 behind bars.

This is just the beginning though. And no, it isn't just Internet companies, and it isn't just China. Remember the Nike Inc. (NYSE:NKE) child labor fiasco in Pakistan as well as many other companies in the garment industry with operations in many other countries? Just today, a Hong Kong-based labor group accused several Chinese suppliers of Wal-Mart Stores Inc. (NYSE:WMT) of failing to pay legally required wages among other things. Starbucks Corp. (NASDAQ:SBUX) was also recently accused of wrongdoings in Ethiopia.

Then we have Big Sugar plantations in the Dominican Republic and Haiti, or the diamond industry in Africa as will be well-demonstrated in Time Warner Inc. (NYSE:TWX) Warner Bros. movie Blood Diamond. Let's not even start with oil companies.

It seems that no matter what international company one looks at, it is tainted, directly or indirectly, with some form of malpractices; goings-on that simply wouldn't fly in any western country. All this is done, however, in the name of maximizing profits and shareholders' return.

Since most of us are shareholders in at least one company whose hands aren't clean, should we care? Should we accept arguments as "abiding to the country's laws," or "we had no idea, they were contractors," or any of the other million excuses? Or should we demand better accountability and practices, yes, even at the price of our returns?

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Last updated: November 25, 2009: 10:53 PM

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