It should come as no surprise to analysts, consumers, and other interested parties that Apple Computer, Inc (NASDAQ:AAPL) that the company has been moving towards becoming a media convergence company over the last several years. As more and more of people's entertainment moved to computers Apple focused on making sure the experience was seamless. With the iPod Apple created the now-famous dedicated music playing device. The iTV, announced months ago, foreshadowed another dedicated device focusing on people's entertainment needs.
This synergy is confirmed with Apple's CEO, Steve Jobs, announcing that the 'Computer' would be disappearing from the company's name. From now on analysts will have one less word to type, and Apple Computer, Inc, will from now on be Apple, Inc. This confirms Apple's committment to being something more than just a computer company.
Apple Computer, Inc. changes name to Apple, Inc.
Posted Jan 9th 2007 5:38PM by Tobias Buckell
Filed under: Competitive strategy, Apple Inc (AAPL)
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Reader Comments (Page 1 of 1)
1-10-2007 @ 8:52AM
George LoPiparo, Jr. said...
Thank God for Steve Jobs. His presence at Apple saved the company and its shareholders. He is truly a visionary. Go Apple...lets get that stock to $100 a share.