Will the music and movie companies ever listen to the marketplace and change their business models to accommodate the digital age? There are many pundits -- me included -- who think companies like EMI, Bertlesmann and Sony Music, along with Sony Pictures, Paramount, and Fox, will continue to see declining revenues in music and movie streams due to digital downloads of that same content.
While the music industry has already been severely impacted by this, the movie industry is just now starting to see the fallout. It's true that downloading a song is pretty effortless, but getting a movie from the internet to your PC and then to wherever you'll be watching it can be challenging (except for the technical folks among us). But that's just it -- will the movie industry suffer as with the music industry did? Is it possible movie watchers want that rich experience of a theater instead of that laptop (or any other mediocre quality) screen?
Big media companies -- as strong and powerful as they may be -- still can't stop the consumer's thirst for wanting the content they have to be used on any device, any time, anywhere. All this copy protection mumbo-jumbo is only killing consumer interest in the distribution models of big studios -- forcing many customers to illicit channels for their media. Some business models need to be pulled into the here-and-now, kicking and screaming I suppose.
Are studios willing to embrace new consumer behaviors?
Posted Feb 9th 2007 9:53AM by Brian White
Filed under: Products and Services, Competitive Strategy, Time Warner (TWX), Walt Disney (DIS), Viacom (VIA), Tribune Co. (TRB)
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