Build a better burger: Replace bun with Krispy Kreme doughnut

Posted Mar 22nd 2007 12:25PM by Tom Barlow
Filed under: Products and Services, Launches, Competitive Strategy, Krispy Kreme Doughnuts (KKD)

Last year the Gateway Grizzlies, a Frontier League baseball team in Sauget, Illinois, proudly unveiled what they call "Baseball's Best Burger," a beef patty with cheddar cheese and bacon. What makes it the best? In place of the bun, the sandwich uses a Krispy Kreme (NYSE:KKD) doughnut, sliced bagel-style. Them's good eatin'.

The sandwich is only one of the park's legendary lineup of gut-busting food. In '04 they introduced Baseball's Best Hotdog, a 4 oz. dog with bacon, sautéed onions, sautéed sauerkraut (yeah, I know,) and cheddar cheese sauce. Eat a dozen and receive a free heart stent. (Not really).

This year, in an attempt to one-up themselves, the Grizzlies are introducing Baseball's Best Slider, a play on the nickname for White Castle hamburgers. Like the Castle, these thin burgers are steam-grilled with plenty of onions and cheese. But then they kick it up several notches: once assembled, the whole burger is breaded and deep-fried! Can you say "Heaven on a Bun?"

The Grizzlies don't claim entire credit for the concoction, though. They reference the Food Network's George Duran, who recently wrote a list of foods that one could deep-fry. White Castle made his list, inspiring the club to create this new taste sensation.

As a lifelong Cleveland Indians fan, there have been many times that I would have gladly scarfed down a few of these sandwiches -- in hopes of bringing about a heart attack, so I wouldn't have to watch the Yankees beat the crap out of us once again.

Take me out to the ball game! (Burp.)

Tags: baseball's best burger, baseball's best hotdog, baseball's best slider, Baseball'sBestBurger, Baseball'sBestHotdog, Baseball'sBestSlider, gateway grizzlies, GatewayGrizzlies, george duran, GeorgeDuran

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Reader Comments (Page 1 of 1)

3-22-2007 @ 1:22PM

Thomas Jowers said...

WOW!!!!!!!!! I am getting kind of hungry, but I think that i might opt for a salad (deep fried of course) lol

3-22-2007 @ 12:58PM

theyeoman said...

I'm convinced this is part of a gov't conspiracy to weed out the weak in America via promoting foods which lead to instantaneous heart attacks.

No wonder this country is the laughing stock.

4-01-2007 @ 3:07PM

Sal D said...

Heart clogger for sure, but you'd have to try it just once right? Sounds awsome. Like i had to try the surf-n-turf burger at Mandalay Bay...Cheeseburger with a lobstertail!! Also was the nuts....While i agree over indulgence is not good....ya gotta try just one. lol

4-01-2007 @ 1:52PM

keikineedham said...

Excellent article, I especially loved the ending about the Yankees beating the crap out of Cleveland. However, eating these types of foods will beat the crap out of me.