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McDonald's quarterly earnings preview

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McDonald's Corp (NYSE: MCD) will be reporting on its fiscal first quarter earnings next Friday the 20. The stock has had a pretty nice run over the last year with shares climbing over 35% since last July. Will this impressive run continue after next week?

If past performance is any indication, there is a strong possibility that McDonald's won't let the market down. It has a great history of meeting or surpassing analyst estimates. The last time that the company was unable to meet estimates was back on January 28, 2005 when it missed by just a penny.

This time around analysts are expecting to see McDonald's report $0.62 per share when it announces its first quarter numbers before the market opens next Friday. For the first quarter last year, the company matched its estimates when it reported $0.49 per share.

There hasn't been a whole lot of news surrounding the fast food giant lately, other than troubles it has run into in China. After being accused of underpaying its employees in the country, China officially cleared the company of any wrongdoing. While it is good news to hear, if you read the fine print of the news release you see that the only reason that the company was cleared is because China does not legally protect the working conditions of working students.

Last week McDonald's announced that it will give unions a bigger presence in its Chinese restaurants, so we can expect to hear a little more on this subject during the conference call next week.

Here is a one year chart for the company, and you can see just how strong the stock has been performing over the past year. Will it continue this streak? We will get a better idea next Friday.

We will be liveblogging the entire conference call here on BloggingStocks, so make sure to stop by and follow the action with us in real time.

Michael Fowlkes has worked as a stock trader for seven years and spent the last two years working as an analyst for the online investment advisory service Investor's Observer.

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Last updated: November 25, 2009: 02:43 PM

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