Wallstrip sale to CBS proves content is still king

Posted May 22nd 2007 5:12PM by Sarah Gilbert
Filed under: Blogs, CBS Corp 'B' (CBS)

Wallstrip is our favorite online Wall Street video. There, I said it. Even though host Lindsay Campbell frequently featured interviews with competing blog personalities, I saw through my game theory grids to love her manner, her wit, her hair. She's just got great hair. So it was no surprise (and not even the slightest bit of jealousy) to see that Wallstrip was purchased for a rumored $5 million by CBS Corporation (NYSE: CBS).

Founder Howard Lindzon was giddy in his blog post that seemed to tend to the Emmy-acceptance-speech. While it may seem a bit grass-rootsy, it was altogether not -- the production was VC-backed, and $600k was invested into the project (a great return hmmm?). I don't know if I would have had the guts to invest so much in a long shot, but it's clear that in today's media world -- even though reality shows are beating more highly-crafted dramas at every turn -- content is indubitably still king. The kid with the freshest content (and the best hair) still wins.

Tags: campbell, cbs, howard lindzon, HowardLindzon, lindsay, lindsay campbell, LindsayCampbell, lindzon, wallstrip