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A device for your ipod you never (never) imagined
Faking Out the Fakers
Faced with a tidal wave of counterfeit goods, companies are turning to secretive sci-fi technology. Take Astra Zeneca, for example, it's pushing this technology about as far as it can go. Outraged by the way counterfeiters have brazenly marketed fake drugs under its brand, the pharma giant has begun applying multiple layers of safeguards to 100 million packs of its ulcer medicine Nexium. Each blister pack of 30 pills contains a hidden molecular tag, a seal that fractures upon opening, and a hologram to reassure customers. All of this raises costs for would-be counterfeiters, although it hardly holds them at bay. But the next stage of the scheme, now in a pilot program, could raise the bar substantially if it were adopted in countries around the world. It will require pharmacies to scan advanced bar codes on each package describing exactly when and where the contents were produced. But crooks catch on fast.
Exclusive: Facebook's New Face
Facebook may turn out to be a lot more important than any of us thought. It has just launched a major change in its strategy that will transform its role in the Internet ecosystem and could create a raft of new opportunities for companies of all sizes. Fortune got an inside look.
Five Plush Private Gyms
These exclusive athletic clubs promise to slim down your waistline, and your wallet. See what $23,500 gets you. See Gallery
100 Fastest-Growing Techs
How big is online video and music? Big enough to catapult Akamai to the top spot of Business 2.0's annual list. Despite talk of froth and bubbles, the tech sector continues to surge. The outfits on the latest list are posting impressive results. See Gallery of Top 25
-- Full List
A Skewed Take on Life
The classic board game gets a cashless makeover, denying children an opportunity to learn basic money skills: Say it ain't so, Hasbro! Recently, the toy manufacturer announced that later this year it will launch a new edition of its venerable classic, The Game of Life. The new version, called Twists & Turns ($35), will replace play money with a Visa-branded card. Players insert their cards into a gizmo, called a LIFEPod, that keeps track of each player's finances so there's no need for a banker. A Skewed Take on Life
The classic board game gets a cashless makeover, denying children an opportunity to learn basic money skills: Say it ain't so, Hasbro! Recently, the toy manufacturer announced that later this year it will launch a new edition of its venerable classic, The Game of Life. The new version, called Twists & Turns ($35), will replace play money with a Visa-branded card. Players insert their cards into a gizmo, called a LIFEPod, that keeps track of each player's finances so there's no need for a banker. A Skewed Take on Life
Not Your Father's Pay
American men in their 30s are worse off than their fathers' generation, a reversal from just a decade ago, according to a new study. The study, the first in a series on economic mobility undertaken by several prominent think tanks, also says the typical American family's income has lagged far behind productivity growth since 2000, a departure from most of the post-World War II period.
Will Rich Ross really have a positive impact on Disney's movie operations?
Consumers sick of recession, may spend extra on holidays
Corrections, seasonality and Santa Claus
