It seems Crocs Inc. (NASDAQ: CROX) got the message: A lot of people think those plastic clogs are pretty ugly, even if they are as comfortable as promised. In a move to expand its clientele, the company unveiled a new "You by Crocs" line of nine cozy boots and shoes.
Great, a new line of comfy boots and shoes from a popular name, right?
Not so much. While the plastic, brightly hued clogs are favored for their distinctive Mario Batali flair, the You by Crocs footwear line seems, well, bland in comparison .
The Wall Street Journal reports [subscription required] that CROX shares have risen 262% in the past 12 months to close today (June 6) at $85.05, up $2.88. Will this new line be the crock of gold at the end of the rainbow or will it be a crock of another kind? Unless there are some You by Crocs-shod celebrity sightings soon, Crocs might end up flat on the face.
For a view on all the new styles and a history of Crocs as the ugly duckling -- has it transformed? -- see our gallery, below.











Reader Comments (Page 1 of 3)
6-08-2007 @ 10:36AM
Sandi said...
I am loving the new crocs.....
6-08-2007 @ 11:10AM
Josie said...
Sheesh! They sell a skazillion of original Crocs, which are cheap, comfortable, safe, and easy to clean, and now they're into high nubuck wedge boots that look like ankle killers and will grunge up the first time you get caught in the rain? It's another company trying to self-destruct.
6-08-2007 @ 11:11AM
left said...
I like the clogs....who said people dont like them? Everyone is wearing them!
6-08-2007 @ 11:12AM
melissa said...
i never thought it would be possible to create something uglier that the croc, but here we have it. well i guess there has to be something out there for the trend followers that have no fashion sense to cover their feet...
6-08-2007 @ 11:12AM
Tash said...
wow those r far less ugly than those ugly plastic clog things
6-08-2007 @ 11:49AM
gloria said...
I have never worn a more comfortable shoe as the Crocs... and the colors are great!!!
6-08-2007 @ 12:08PM
leeann said...
I luv Crocs, they are cute and comfortable. I would have every color of them. The maryjanes are also cute. Whoever would hate Crocs, must not like comfort and style.
6-08-2007 @ 11:41AM
karen P said...
as a person who works in healthcare and is on her feet all day, let me tell you, crocs are the BOMB!!
I have never had a more comfortable pair of shoes. I love them. I am the proud owner of 15 pair.anyone else agree who is in healthcare?
6-08-2007 @ 11:51AM
Savanna Kelly said...
i personally don't like them but, they are diffently a twist from the crocs to boots
6-08-2007 @ 11:49AM
Savanna Kelly said...
i personally don't like them but, they are diffently a twist from the crocs to boots
6-08-2007 @ 11:50AM
ronda said...
To #3 "by Left".......not everyone is wearing Crocs. My family thinks they are extremely UGLY. Please don't assume that EVERYONE is wearing them. And as for #6 "leeann".....we do enjoy comfort and style but you don't have wear Crocs to have both.
6-08-2007 @ 11:50AM
Savanna Kelly said...
wow they are diffently a twist from the crocs (plastic) to boots.
6-08-2007 @ 12:02PM
Savanna Kelly said...
wow they are differntly a twists from the crocs to boots
6-08-2007 @ 12:36PM
Barbara said...
I am a diabetic and I find the Crocs very easy on the feet that swell all the time. In the winter I
wore socks with them. They are a lot cuiter than
the only other kind of shoes diabetics have to wear.
They do not make a shoe that we can wear with skirts. At least Crocs has a little style with their
Mary Janes and sandals. On top of that you can put them in the washer if you work in the garden and get them dirty any other way.
6-08-2007 @ 12:26PM
Tim Bevil said...
Crocs are ugly. People gush that they are comfortable. Well, shove your feet into two wads of Play-Doh...that would be comfortable too and multi-colored. But people don't go around wearing clumps of PlayDoh on their feet. Crocs allow the lazy user to shove their feet into a wad of plastic and let it all spreadout, despite the hideous look. People buy anything. Get some duct tape and wrap it around your foot and call it silver Crocs, it's a lot cheaper.
6-08-2007 @ 12:24PM
Anne said...
Crocs are NOT comfortable. I work in health care too, and the soles are harder than people think. They hurt my foot, and now I have to have surgery.
6-08-2007 @ 12:25PM
Madgirl said...
those red boots are LA CUTE!!!
6-08-2007 @ 1:12PM
Melissa said...
This is to Savanna Kelly. Just what exactly are you trying to say with the word "diffently" are you trying to say definitely or differently, because that is not a word and yet you felt the need to post it 3 times. :)
6-08-2007 @ 12:25PM
Norma said...
At first I never heard of crocs but I have very bad achilies problems and my doctor suggested getting a pair of crocs.
I have to say YES THEY ARE UGLY but I would not be walking without them.
6-08-2007 @ 12:26PM
CAROL said...
I LOVE MY CROCS..THERE HAVE BEEN MILLIONS SOLD.. I PURCHASED ABOUT 23 PAIRS SO FAR AND MIX AND MATCH THEM WITH MY OUTFITS.. THEY ARE COMFY AND LOOK GOOD TOO.. PEOPLE WHO SAY THEY ARE UGLY ARE ONLY THOSE WHO CANT AFFORD THEM AND HAVE PURCHASED THE WALMART VERSION (TERRIBLY UNCOMFY) SO SAVE YOUR MONEY AND BUY A PAIR BEFORE MAKING A COMMENT... MILLIONS OF PEOPLE ARENT WRONG... MAKES YOU LOOK LIKE A FOOL WHEN YOU SAY THEY ARE UGLY.. MAYBE YOU JUST DONT HAVE ANY TASTE..