NZ National Business Review slams USANA Health Sciences (USNA)

Posted Aug 4th 2007 1:40PM by Zac Bissonnette
Filed under: Management, Consumer Experience, Newspapers, Marketing and Advertising, Scandals

USANA Health Sciences (NASDAQ: USNA) continues to mount one of the lamest defenses I have ever seen amidst swirling allegations of misrepresentations and outright fraud. After New Zealand's National Business Review published a scathing expose of the company's shady business practices, Daniel A. Macuga, Vice President of Network Development and Public Relations for USANA, defended his employer with a passionate letter ... that was soundly and completely rebuked by the paper.

First of all, let's give credit where credit is due. USANA did the right thing in sending someone new out to defend the company after Joseph Poulos did such a bad job that I started calling him Salt Lake Sam.

Be sure to read Macuga's letter and the brilliant point by point rebuttal. if you like watching big companies get it handed to them by journalists, you'll love it.

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