Noah Education: another hot IPO from China?


Education is certainly a big deal in China. In fact, one of the hottest IPOs over the past few years has been the New Oriental Education & Technology Group (NYSE: EDU), which provides English instruction in China.

Well, US investors will have another chance for another education play from China: Noah Education Holdings. This week, the company filed for a public offering.

Basically, the company is a provider of interactive education content for a variety of subjects like English, math, history, physics and so on (there are more than 28,000 titles).

Interestingly enough, the primary delivery platform for the content is from handheld digital learning devices (DLDs). The systems have also proven useful for e-dictionaries.

And the financial looks good. As of last year, Noah's revenues were $72.9 million and net income came to $8.7 million.

The lead underwriter is Deutsche Bank Securities and the proposed ticker is "NED."

You can find the IPO prospectus at the SEC's website. Also, if you want to check out other IPOs, click here.

Tom Taulli is the author of various books, including The Complete M&A Handbook and The Edgar Online Guide to Decoding Financial Statements.

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Last updated: February 10, 2012: 12:33 AM

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