The folks at Nokia (NYSE: NOK) must be feeling wealthier lately. After all, the stock has had a nice rally.
Well, the firm has actually launched a new, high-end luxury phone. It's yours if you're willing to shell out $25,000.
A little far-fetched? Not really. You see, it's a branded Ferrari phone. In fact, it's part of the company's 60-year anniversary.
Oh, and there are only 60 phones available. So, don't expect this to move the needle for Nokia.
But, it does show that big companies can come up with good ideas. And, with the surge in wealth in developing countries, the Ferrari phone should get Nokia some nice marketing points.
Tom Taulli is the author of various books, including The Complete M&A Handbook
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