Have you ever watched your favorite NFL team and thought to yourself, "I wonder what their locker room tastes like?" The creative team at Jones Soda Co. (NASDAQ: JSDA) is thinking Seattle Seahawks fans have, and has designed a few new sodas that will offer its drinkers just such a taste experience as Perspiration and Dirt.Seattle-based Jones Soda began taking online pre-orders yesterday for its new soda flavors that it thinks accurately reflects the hard work of professional football players. I don't know about you ... but I have personally never watched football and found myself wondering what the players' sweat would smell like, much less taste like. But if by some chance you have found yourself obsessed with not knowing the taste of such things, you are in luck!
Welcome to the world of Perspiration soda. According to company spokeswoman Clare Bowles, the new Perspiration brand soda is "kind of salty tasting," and perhaps even more tempting to your taste buds, it has a "stinky football sock" finish. Wow ... my prayers have been answered!!! I never would have dreamed that my desire for a drink with a stinky football sock aftertaste would be fulfilled.
OK, so maybe Perspiration isn't the taste you are after. Maybe you're looking for something a little easier to the palette. You can choose one of the other new flavors that the company is offering up like, say ... Dirt, Sports Cream or Natural Field Turf. Hmm, not sure which one appeals to me more, the dirt or the sports cream. Decisions, decisions.
I think personally I would choose to try out the last of the new flavors ... Sweet Victory. This flavor is supposed to possess a berry flavor, which is more appealing to me than the effect one would get when being "tackled really hard, you're down on the ground and you get a little bit of the grass in your teeth." That's, apparently, is the Natural Turf taste.
What do you think? Would you buy a soda called Dirt? What about Perspiration? I wonder if Jones Soda is going to try to compliment its Sweet Victory flavor with a new one called Bitter Defeat. Would make sense I suppose.
All you Seattle Seahawks fans out there can head over to the company's website and order your 5-pack of the tasty flavors now.

Michael Fowlkes has worked as a stock trader for seven years and spent the last two years working as an analyst for the online investment advisory service Investor's Observer
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Reader Comments (Page 8 of 8)
10-29-2007 @ 10:10AM
larry on LI said...
with all these wacko flavors they are narrowing down their distribution areas to the west coast to : 1.save on distribution costs
2.satisfy the needs of west coast perversion
11-07-2007 @ 9:38PM
MichaelM said...
Has NOONE noticed that these flavors look EXACTLY like already known flavors??
Turf - Green Apple
Sports Creme - Creme Soda
Dirt - Root Bear
Perspiration - This one I dunno.
Sweet Victory - Berry Lemonade
Come on people. Haven't you people ever seen the Jones Thanksgiving set? Turkey & Gravy? It's a fun thing people. Geez. Lighten up.
11-15-2007 @ 2:13PM
Krystal said...
Alright people, focus now. Jones Soda Co. is notorious for having estranged names as its soda titles. How is perspiration or Natural Field Turf any different than Fun or Pink? I highly doubt that they taste like sweat or grass. At any rate, so what if Perspiration is a bit on the salty side. Yes, people expect soda to be sweet, particularly since its made with pure cane sugar, but how is that any different than popcorn flavored jelly beans? Its not. They are purely showing their creativity through titles. In fact, most Jones Soda titles are created by the consumers. So don't get angry because you didn't think of the Perspiration idea. Besides, what do you think those football players are doing? basking in water?
12-03-2007 @ 11:20PM
L W said...
http://the-jaunt.blogspot.com/2007/09/bottled-man-juice.html
A Seahawk fan I bought em and send the back east to my Eagle loving family.
I hear they taste nothing like other flavors
and with the beer chasers someone was sick!
LOL....Jones however got my money$