Google, Inc. (NASDAQ: GOOG) is upgrading its corporate e-mail offering as of this week, and the search company is adding new security tools as well as doubling the online storage capacity. This move probably comes as a response to Yahoo!, Inc.'s (NASDAQ: YHOO) planned purchase of corporate e-mail provider Zimbra in addition to getting something out the door from the Postini acquisition a few months back.
Now that Microsoft Corp. (NASDAQ: MSFT) is still in the fray with its Exchange corporate e-mail solution and Yahoo! has entered into the dance with the Zimbra buy, Google's timing here is impeccable. But, are the Microsoft and Yahoo! solutions better than Google just beefing up security and adding more storage to its existing online corporate e-mail offering? That's up to each customer to decide, although anytime, anywhere, secure and easy access to e-mail is probably at the forefront of each corporate user's mind these days.
Business software is an area relatively new to Google, but with the company having acquired email security firm Postini for over $600 million recently, it must market and tout that technology to every business customer it can, starting now. A simple explanation of "increased corporate security" is not enough, and if Google is serious about challenging both Microsoft and Yahoo! in the business e-mail space, it has to start making large waves. A doubling of e-mail inbox capacity is a great start, but it's just that -- the start.
Last updated: February 13, 2012: 01:25 PM
Hot Stocks
DailyFinance Headlines
- 3 Keys to a Great Balance Transfer Card (and 1 Card That Offers Them)
- Is It Already 'The End' for E-Book Readers?
- Retail Stocks Are for Suckers: Why Their Rally Won't Last
- Suddenly, Amazon Doesn't Love Its Moms Anymore
- How State Taxes Put a Bigger Pinch on the Poor
Benzinga Headlines
- Airlines the Latest to Suffer Euro Crisis Blues
- Internet-Hungry Consumers Force Vodafone to Consider a C&W Offer
- Seven Japanese Stocks Up More Than 10% Year to Date
- Does the 2012 Election Really Matter for the Economy?
- Michigan Consumer Sentiment Index Drops
TheFlyOnTheWall.com Headlines
- European Commission approves acquisition of Motorola Mobility by Google
- Blue Coat Systems shareholders approve merger with Thoma Bravo
- Google confirms services blocked in Iran, Bloomberg reports
- NYSE market internals summary
- Google's proposed acquisition of Motorola Mobility cleared by EU, Bloomberg says
BioHealth Investor Headlines
- Can Human Genome Really Double Its Stock Price? (HGSI)
- Alimera Implosion Analysis, What Is Next (ALIM, PSDV)
- Implosion Analysis For Targacept… What Lies Ahead? (TRGT, AZN)
- Rare Analyst Calls With Huge Upside in Vical and VIVUS (VICL, VVUS, BMY)
- Top Biotechs With Upside Ahead of Earnings (GILD, AMLN, ARIA, INCY, JAZZ, DNDN, HGSI, ILMN, AMGN, CELG, BIIB, BMRN, LIFE, REGN, AMLN, CBST, ONXX, THRX, VPHM)
WalletPop Headlines
- Is It Already 'The End' for E-Book Readers?
- Retail Stocks Are for Suckers: Why Their Rally Won't Last
- Suddenly, Amazon Doesn't Love Its Moms Anymore
- How State Taxes Put a Bigger Pinch on the Poor
- 4 Money-Etiquette Questions Answered
My Portfolios
Track your stocks here!
Find out why more people track their portfolios on AOL Money & Finance then anywhere else.
BloggingStocks Partners
More from AOL Money & Finance
- Business News
- Stock Screener
- Stock Quotes
- Stock Charts
- Banking
- Identity Theft
- DJIA
- Debt Management
- Loans
- Auto Loan
- Mortgages
- Taxes
- Retirement
- Insurance
- Small Business
- Earnings
- Tech News
- Tax Forms
- Tax Deductions
- Tax Credit
- Tax Audit
- Tax Advice
- Stock Ticker
- Stock Brokers
- Resume Builder
- Pig Flu
- Online Tax Filing
- Madoff
- Investing For Retirement
- Income Tax
- Historical Stock Prices
- GOOG
- ETF Investing
- Deals
- DailyFinance
- Crude Oil Prices
- Credit Score Calculator
- Common Tax Filing Mistakes
- AMT
BioHealth Investor Headlines
- Can Human Genome Really Double Its Stock Price? (HGSI)
- Alimera Implosion Analysis, What Is Next (ALIM, PSDV)
- Implosion Analysis For Targacept… What Lies Ahead? (TRGT, AZN)
- Rare Analyst Calls With Huge Upside in Vical and VIVUS (VICL, VVUS, BMY)
- Top Biotechs With Upside Ahead of Earnings (GILD, AMLN, ARIA, INCY, JAZZ, DNDN, HGSI, ILMN, AMGN, CELG, BIIB, BMRN, LIFE, REGN, AMLN, CBST, ONXX, THRX, VPHM)
5-Hour Energy: A Success Equal Parts Caffeine, Chemistry and…
How State Taxes Put a Bigger Pinch on the Poor


Reader Comments (Page 1 of 1)
10-04-2007 @ 2:49PM
Spenser Dolan said...
Security, archiving and compliance are all big gorillas, this couldn't have been something Google acted impulsively about. Zimbra came out with an Archiving and Discovery solution earlier this year, and already its solution providers are offering it both licensed on-premise and hosted, Google has probably had plans to add this functionality for some time, more as a response to its prospective and current customers' demands (or those of its enterprise sales team) then "strategic" thinking, although I suppose listening to your customers and salespeople is pretty strategic.