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It's still kind of mysterious – but startup 23andMe is getting traction. This week, the company announced a round of venture capital from Genentech, Inc. (NYSE: DNA) and Google, Inc. (Nasdaq: GOOG).
Something else: the cofounder of 23andMe is Anne Wojcicki, who is married to Google zillionaire, Sergey Brin.
Even though 23andMe is focused on the biotech market, there's still synergy with Google. That is, the company is developing cool technologies to decipher the genome. And to do this, you actually need to provide some of your own DNA (but, if you watch CSI, you know this is pretty easy).
So, if many people store personal information on websites (like credit cards), why not your genome?
Besides, it can be a great platform for researchers to devise innovative medical treatments.
As the website states: "Even though your body contains trillions of copies of your genome, you've likely never read any of it. Our goal is to connect you to the 23 paired volumes of your own genetic blueprint (plus your mitochondrial DNA), bringing you personal insight into ancestry, genealogy, and inherited traits. By connecting you to others, we can also help put your genome into the larger context of human commonality and diversity."
Yes, it's a brave new world after all.
And, if you want to check out more venture fundings, click here.
Tom Taulli is the author of various books, including The Complete M&A Handbook
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Reader Comments (Page 1 of 1)
10-05-2007 @ 10:57PM
Als Capital said...
Its more complicated than your post suggests, the relation between your DNA and the history of humanity, that is. To the extent that there is a a realization of your connections to groups of people you do not know that you are connected to, the information can be transformative, for you personally, and revolutionary for society as a whole. There is a natural connection here, between Google and this effort, as it is a new type of search, but a search nonetheless.
http://mnrtrading.blogspot.com/
10-06-2007 @ 12:54PM
liberty said...
"It was terribly dangerous to let your thoughts wander when you were in any public place or within range of a telescreen. The smallest thing could give you away. A nervous tic, an unconscious look of anxiety, a habit of muttering to yourself—anything that carried with it the suggestion of abnormality, of having something to hide. In any case, to wear an improper expression on your face… was itself a punishable offense. There was even a word for it in Newspeak: facecrime…"