Fox Business Network launched today

Rupert Murdoch will continue his march into the conservative forum of anything and everything today as the fresh-off-the-burner Fox Business Channel launches. Now, Murdoch's Fox News has trumped competitors like CNN for quite a time now in the 24/7 cable news arena, but the hardened question is whether that feat can be pulled off again.

Fox Business looks to be geared towards the informed American consumer and investor rather than the professional investing community, which will set it off from existing networks like CNBC. Due to that, Fox Business appears to have been designed to not compete with the jargon-heavy CNBC -- regardless, the two will compete. Throw the Bloomberg TV in the ring and we have a fight, don't we?

The financial decisions and moves the average American makes continues to be muddled by so many differing pictures, so clarifying that arena and getting to the gut of the business news each day will be a highlight of the new channel. Fox News took a while to become the largest cable news network (no pun intended), and Murdoch is placing his bets now on that same scenario happening with the new business network. After having just snapped up Dow Jones, Murdoch looks to become the media titan with no equal. I wonder if he has squash dates with Ted Turner lined up, or perhaps hair-pulling sessions?