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Will AOL's Quigo be a Google killer? Cramer thinks so

An interesting little factoid, or opinionoid, came about today, concerning Quigo, which was just purchased by AOL.

On today's "Stop Trading" segment on CNBC at 2:45 PM, Jim Cramer was discussing the hit in tech stocks and the markets. Google (NASDAQ:GOOG) was addressed since it has suffered a 5% drop (nearly $40 a share) and is back under $700 today.

Interestingly, Cramer tied some of Google's weakness to Time Warner Inc.'s (NYSE:TWX) action of having the AOL unit acquire Quigo for its contextual advertising platform. Cramer said he's evaluated Quigo and said it is actually better than Google's ad platform.

I have heard that the system is a great one, but I haven't heard an independent voice that say this as of yet. (Full disclosure: BloggingStocks is an AOL unit and Cramer and I both write for BloggingStocks, so neither of us are completely removed from AOL).

Of course, on a day like today, Cramer's Quigo plug isn't generating much help for TWX shares, which are down 2% at $17.50 as of 3:15 pm

A separate point from the CNBC segment today: While Cramer noted the earnings report from Cisco Systems inc. (NASDAQ:CSCO) was a negative indicator for technology, he said he'd actually buy Cisco here since the conference call wasn't all that bad.





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Last updated: November 20, 2008: 05:57 AM

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