IAC planning a comedy news website called 23/6


InterActive Corp. (NYSE: IACI) seems to be following the herd with this week's announcement of a comedy news channel that sounds very similar to Comedy Central's The Daily Show and The Colbert Report. The new IAC property, titled 23/6, will partner with liberal political site the Huffington Post and will be in full comedic charge of satirizing the news with humor interlaced throughout all moments.

Bloggers from the Huffington Post as well as comedy writers from The Daily Show and The Simpsons will be part of the cast, so expect some funny moments from the new network. 23/6 joins a growing roster of online and television networks and series dedicated to taking normal (and highly predictable) news and turning a spin on those stories to keep the bay of reality, well, away from the mind of the normal consumer. At least, that's my two cents here.

I especially like 23/6's planned "Monolog-o-tron," which will be an online tool for generating your own talk show using drop-down menus on a website. That's a shot at Letterman and Leno and my guess is that it won't be the last one taken. With a whole new generation taking to the web for news and satire instead of played late-night shows, this could very well be another great hit for Barry Diller's IAC.

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