Earnings preview: Starbucks (SBUX)


Tonight after the close, the coffee king of Seattle will unleash its fourth-quarter earnings report upon an anxious public. The consensus opinion on Wall Street is that Starbucks (NASDAQ: SBUX) will have banked 21 cents per share, a 23.5% increase from year-ago results of 17 cents. Analysts have been fairly skilled at projecting SBUX earnings of late; according to Briefing.com, SBUX has matched the Street's expectations in each of the past five reporting periods. A negative or positive earnings surprise tonight would be just that -- quite the surprise, indeed.

At its last earnings report in early August, the company warned that matching its earlier estimate for fiscal 2007 per-share earnings of 89 cents would be "very challenging." A quarterly showing of 21 cents would put full-year results at 87 cents, a 19% increase from the previous year.

Starbucks is not the high-flier it once was, in terms of price action. As sales and earnings have inevitably leveled out (quarterly earnings are showing a year-over-year gain of about 9%), the stock has sagged. SBUX shares hit a new all-time high last November but has been in decline mode ever since. In the last 12 months, the stock has given back nearly 40% of its value, breaking through many levels of technical support along the way.

One trendline of support that hasn't yet given way is the 80-month moving average, which has not been breached since early 1999. This moving average is currently perched just below the $22 mark, or about 10% south of Starbucks' current level. Keep an eye on the 80-month average to potentially contain further selling pressure in the intermediate term.

Beth Gaston Moon is an analyst at Schaeffer's Investment Research.

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Last updated: February 10, 2012: 07:26 AM

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