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Best & Worst of 2007: Most overpaid celebrities

Posted Dec 1st 2007 5:10PM by Trey Thoelcke
Filed under: Consumer experience, Television, Rants and raves, Marketing and advertising, Entrepreneurs, Film

This post was part of AOL Money & Finance's Best & Worst of 2007 feature. Voting has now closed and readers have chosen Oprah Winfrey as the most overpaid celebrity of the year. Be sure to let us know in the comments if you are pleased with this result.

Most overpaid celebrities Oprah Winfrey returns to our Most Overpaid Celebrity category after having lost the title to Paris Hilton last year. For 2007 she is joined by overpaid celebrities Madonna, George Lopez, and Russell Crowe.

Winfrey, Madonna, and Lopez all made the Forbes Celebrity 100, a ranking of Hollywood players by pay, influence, and popularity. Winfrey, of course, comes in at number one, both in terms of pay and power. Madonna's earnings placed her at number nine on the list, while Lopez came in at number fifty-one.

Forbes estimates Winfrey's earnings at $260 million last year, and her net worth in the area of $1.5 billion, making her the nation's wealthiest African American. She'll be adding two new reality shows to her media empire, which already includes a blockbuster daytime talk show, satellite radio show, magazine, and Broadway musical, as well as stakes in hit shows by Dr. Phil McGraw and Rachael Ray. The school for girls she founded in South Africa has drawn much media attention this year, and she's recently endorsed Barack Obama's presidential campaign. Winfrey has been called the world's most powerful woman, the most influential woman in the world, one of the most influential persons of the 20th century, the world's first black woman billionaire, and the greatest pop culture icon of all time. Can any mortal person live up to all that hype?

Forbes estimates Madonna's earnings at $72 million. According to both the 2007 Guinness Book of Records and Billboard, she is the richest female singer in the world, as well as one of the richest self-made women in the world, with an estimated net worth of more than $850 million. In October, Madonna announced she would not renew her recording contract with Warner Music Group, where she's been for her entire career, and had entered a $120 million, ten-year deal with concert promoter Live Nation Inc. A brave move by a visionary who recognizes the waning influence of recording companies, or a move borne of desperation by a performer past her prime? Time will tell.

Forbes estimates George Lopez's earnings last year at $26 million. When his eponymous sitcom, which he also wrote, produced, and co-created along with movie star Sandra Bullock, was canceled in May, the actor and comedian suggested that race might have been a factor in ABC's decision. Still, he scored an estimated $15 million from a syndication deal for the show. Lopez remains popular on the stand-up circuit, selling $9 million in tickets last year, and he has several big screen projects in the works, alongside the likes of Kevin Costner, Andy Garcia, and Luke Wilson. Lopez also hosts the PGA's Bob Hope Chrysler Classic golf tournament.

Though movie star and bad boy Russell Crowe didn't make the Celebrity 100 this year, he did end up on a different Forbes list. The Ultimate Star Payback list ranks movie stars by how much bang for the buck they deliver. At the very bottom of the list was Russell Crowe. His recent films have earned on average only about $5 in gross income for every dollar spent on Crowe's salary (compared to $29 for Matt Damon, who topped the list). Crowe's film A Good Year was made for $35 million, about a third of which went to Crowe, but it earned only $40 million in worldwide box office. His most recent films, 3:10 from Yuma and American Gangster, have fared better at the box office; maybe Crowe won't come in at the bottom of the Ultimate Star Payback list next year.

So for 2007, did Russell Crowe deliver the least bang for the buck, or were Oprah Winfrey, Madonna, or George Lopez the most overpaid celebrity of the year? What do you think?

Share the reasons for your pick of the most overpaid celebrity in the comments, or let us know about any contenders we overlooked. Also be sure to see the rest of AOL Money & Finance's Best & Worst of 2007.

Tags: American Gangster, Andy Garcia, Barack Obama, Best and Worst 2007, Bob Hope Chrysler Classic, box office, celebrities, Celebrity 100, Dr. Phil, George Lopez, Hollywood, Kevin Costner, Luke Wilson, Madonna, Matt Damon, Most Overpaid Celebrity, Oprah, Paris Hilton, PGA, Rachel Ray, Russell Crowe, Sandra Bullock, Ultimate Star Payback, Warner Bros., Live Nation

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