I love safeway, but they are stagnant. The comments about cooking in are valid-- but we'll go to King Soopers or specialty food stores. Safeway needs to identify who they are. There is one walking distance from me- sure I run in for a crisis carton of milk. Otherwise, I shop other stores to make a meal. They need to find their niche and execute

I have always liked Safeway better than most other stores. The ones I frequented were always clean and the atmosphere was uncluttered. I am just as sorry to see other giants hurting, like Sears. But it's true...rather than being able to be the dependable ones that we have grown up with, now they have to find a gimmick to keep up with the competition. And really there's no competition... just lesser quality and no service to praise about.

We have two Safeways in our town, and they are overpriced. Tomatoes at $5.00 per lb. is just one example. So folks here either go to Whole Foods (might as well at those prices) or shop at the discount supermarket where those very same $5.00 tomatoes go for $2.89 lb. However, Safeway is clean and offers a wide selection. But you won't see me there.

I think Safeway should change their inventory and offer only items in which you buy one "get one free". This is what they need to battle the Giants if the Food Grocery Chain. This would give them the edge.

Safeway treated it's customers so badly, I can't imagin anyone wanting to associate their name with the chain.
They became the masters of 30 people all waiting for one isle.......
This is truly a pooly operated company.

Safeway has been a bust ever since the dot com industry blew up in the late 90's down from a high of 65 -70 down to 17 and right now sitting at 28 and change it's almost like having a savings account have been taking ut 25.00 a week since 2000 and started taking 40.00 out in the last 4 months hoping for a rally. But it will never come untill they clean house upstairs how many presidents and vice presidents does a company need these people need to get there buts back in the stores if they want to succeed and why do they need bonuses when there alrady making 6 figures.

Yes, I agree. Too many chiefs taking all the money for nothing. This stock has been a disaster for too long now. Time to move on. They treat their employees like garbage too. I agree that their items are way overpriced.

It is strange or is it, that last year I sent an advertising idea to Safeway and told them it would put them in a position to compete with Wal-Mart and it would cost them nothing in gross profit, yet give them a low price perception that consumers would notice. I was told by Safeway that they have an advertising company. And you wonder why they are struggling? It was free....