"SEXY." The capital letters blared at me from the window of Victoria's Secret in Pioneer Place here in Portland. Next to the clean lovely windows of the Apple store, I felt I almost had to shield my eyes, to protect me from the glare. The mannequin dressed in a red bustier seemed more Elvira than Rebecca Romijn, the sweet face of Victoria's Secret when I was a loyal customer in my early 20s.I'm not the only one turned off by the company's recent focus on sexy above all else. In rather shocking statements during this morning's Limited Brands Inc. (NYSE: LTD) analyst call, Victoria's Secret CEO Sharen Turney said the company has "gotten too much off our heritage" and was "too sexy," no longer the ideal "ultra-feminine."
With black lacquer and shocking pink decor, the "s" word thrown around like neon signs in a red-light district, and rather unsubtle displays, this isn't my mother's Victoria's Secret.
Victoria's Secret Fashion Show
Model Heidi Klum during the 12th Annual Victoria's Secret Fashion Show at the Kodak Theater on November 15, 2007 in Los Angeles..12th Annual Victoria's Secret Fashion Show - Show.Kodak Theatre.Hollywood, CA United States.November 15, 2007.Photo by Kevin Mazur/WireImage.com.. Germany +49-40-320-05521 / Japan: +81-3-5464-7020.+1 212-686-8901 (fax). www.wireimage.com (web site)
WireImage.com
Model Adriana Lima during the 12th Annual Victoria's Secret Fashion Show at the Kodak Theater on November 15, 2007 in Los Angeles..12th Annual Victoria's Secret Fashion Show - Show.Kodak Theatre.Hollywood, CA United States.November 15, 2007.Photo by Kevin Mazur/WireImage.com..To license this image (15147229), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
Model during the 12th Annual Victoria's Secret Fashion Show at the Kodak Theater on November 15, 2007 in Los Angeles..12th Annual Victoria's Secret Fashion Show - Show.Kodak Theatre.Hollywood, CA United States.November 15, 2007.Photo by Kevin Mazur/WireImage.com..To license this image (15147228), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
Model during the 12th Annual Victoria's Secret Fashion Show at the Kodak Theater on November 15, 2007 in Los Angeles..12th Annual Victoria's Secret Fashion Show - Show.Kodak Theatre.Hollywood, CA United States.November 15, 2007.Photo by Kevin Mazur/WireImage.com..To license this image (15147227), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
Model during the 12th Annual Victoria's Secret Fashion Show at the Kodak Theater on November 15, 2007 in Los Angeles..12th Annual Victoria's Secret Fashion Show - Show.Kodak Theatre.Hollywood, CA United States.November 15, 2007.Photo by Kevin Mazur/WireImage.com..To license this image (15147220), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
Spice Girls perform during the 12th Annual Victoria's Secret Fashion Show at the Kodak Theater on November 15, 2007 in Los Angeles..12th Annual Victoria's Secret Fashion Show - Show.Kodak Theatre.Hollywood, CA United States.November 15, 2007.Photo by Kevin Mazur/WireImage.com..To license this image (15147110), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
Spice Girls perform during the 12th Annual Victoria's Secret Fashion Show at the Kodak Theater on November 15, 2007 in Los Angeles..12th Annual Victoria's Secret Fashion Show - Show.Kodak Theatre.Hollywood, CA United States.November 15, 2007.Photo by Kevin Mazur/WireImage.com..To license this image (15147109), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
Musician will.i.am during the 12th Annual Victoria's Secret Fashion Show at the Kodak Theater on November 15, 2007 in Los Angeles..12th Annual Victoria's Secret Fashion Show - Show.Kodak Theatre.Hollywood, CA United States.November 15, 2007.Photo by Kevin Mazur/WireImage.com..To license this image (15147108), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
Singer Seal performs during the 12th Annual Victoria's Secret Fashion Show at the Kodak Theater on November 15, 2007 in Los Angeles..12th Annual Victoria's Secret Fashion Show - Show.Kodak Theatre.Hollywood, CA United States.November 15, 2007.Photo by Kevin Mazur/WireImage.com..To license this image (15147063), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
Model Izabel Goulart during the 12th Annual Victoria's Secret Fashion Show at the Kodak Theater on November 15, 2007 in Los Angeles..12th Annual Victoria's Secret Fashion Show - Show.Kodak Theatre.Hollywood, CA United States.November 15, 2007.Photo by Kevin Mazur/WireImage.com..To license this image (15146171), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
The American Music Awards
LOS ANGELES - NOVEMBER 16: Singer Mary J. Blige performs at rehearsals for the 2007 American Music Awards at the Nokia Theater on November 16, 2007 in Los Angeles, California. (Photo by Kevin Winter/Getty Images)
Getty Images
LOS ANGELES - NOVEMBER 16: Singer Mary J. Blige performs at rehearsals for the 2007 American Music Awards at the Nokia Theater on November 16, 2007 in Los Angeles, California. (Photo by Kevin Winter/Getty Images)
Getty Images
LOS ANGELES - NOVEMBER 16: Singer Mary J. Blige performs at rehearsals for the 2007 American Music Awards at the Nokia Theater on November 16, 2007 in Los Angeles, California. (Photo by Kevin Winter/Getty Images)
Getty Images
LOS ANGELES - NOVEMBER 16: Singer Daughtry performs at rehearsals for the 2007 American Music Awards at the Nokia Theater on November 16, 2007 in Los Angeles, California. (Photo by Kevin Winter/Getty Images)
Getty Images
LOS ANGELES - NOVEMBER 16: Singer Daughtry performs at rehearsals for the 2007 American Music Awards at the Nokia Theater on November 16, 2007 in Los Angeles, California. (Photo by Kevin Winter/Getty Images)
Getty Images
LOS ANGELES - NOVEMBER 16: Jonas Brothers singer Joe Jonas performs at rehearsals for the 2007 American Music Awards at the Nokia Theater on November 16, 2007 in Los Angeles, California. (Photo by Kevin Winter/Getty Images)
Getty Images
LOS ANGELES - NOVEMBER 16: Singers T-Pain (L) and Chris Brown pose at rehearsals for the 2007 American Music Awards at the Nokia Theater on November 16, 2007 in Los Angeles, California. (Photo by Kevin Winter/Getty Images)
Getty Images
LOS ANGELES - NOVEMBER 16: Jonas Brothers singer Joe Jonas performs at rehearsals for the 2007 American Music Awards at the Nokia Theater on November 16, 2007 in Los Angeles, California. (Photo by Kevin Winter/Getty Images)
Getty Images
LOS ANGELES - NOVEMBER 16: Jonas Brothers singer Joe Jonas performs at rehearsals for the 2007 American Music Awards at the Nokia Theater on November 16, 2007 in Los Angeles, California. (Photo by Kevin Winter/Getty Images)
Getty Images
LOS ANGELES - NOVEMBER 16: Jonas Brothers guitarist Kevin Jonas performs at rehearsals for the 2007 American Music Awards at the Nokia Theater on November 16, 2007 in Los Angeles, California. (Photo by Kevin Winter/Getty Images)
Getty Images
Snapshots of Christina
BEVERLY HILLS, CA - NOVEMBER 13: Christina Aguilera and husband Jordan Bratman leave the nationwide launch of Rock The Vote 2008 held at Kitson on November 13, 2007, in Beverly Hills California. (Photo by Toby Canham/Getty Images)
Getty Images
CAROLINE D'AMORE arrives to the Rock the Vote event at Kitson on November 13, 2007 in West Hollywood, California..Rock the Vote Hosted by Christina Aguilera.Los Angeles, CA United States.November 13, 2007.Photo by Steve Granitz/WireImage.com..To license this image (15134898), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
CAROLINE D'AMORE arrives to the Rock the Vote event at Kitson on November 13, 2007 in West Hollywood, California..Rock the Vote Hosted by Christina Aguilera.Los Angeles, CA United States.November 13, 2007.Photo by Steve Granitz/WireImage.com..To license this image (15134891), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
CAROLINE D'AMORE arrives to the Rock the Vote event at Kitson on November 13, 2007 in West Hollywood, California..Rock the Vote Hosted by Christina Aguilera.Los Angeles, CA United States.November 13, 2007.Photo by Steve Granitz/WireImage.com..To license this image (15134890), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
DJ Samantha Ronson arrives to the Rock the Vote event at Kitson on November 13, 2007 in West Hollywood, California..Rock the Vote Hosted by Christina Aguilera.Los Angeles, CA United States.November 13, 2007.Photo by Steve Granitz/WireImage.com..To license this image (15134823), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
DJ Samantha Ronson arrives to the Rock the Vote event at Kitson on November 13, 2007 in West Hollywood, California..Rock the Vote Hosted by Christina Aguilera.Los Angeles, CA United States.November 13, 2007.Photo by Steve Granitz/WireImage.com..To license this image (15134822), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
DJ Samantha Ronson arrives to the Rock the Vote event at Kitson on November 13, 2007 in West Hollywood, California..Rock the Vote Hosted by Christina Aguilera.Los Angeles, CA United States.November 13, 2007.Photo by Steve Granitz/WireImage.com..To license this image (15134821), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
Actress Tia Mowry arrives to the Rock the Vote event at Kitson on November 13, 2007 in West Hollywood, California..Rock the Vote Hosted by Christina Aguilera.Los Angeles, CA United States.November 13, 2007.Photo by Steve Granitz/WireImage.com..To license this image (15134804), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
Actress Tia Mowry arrives to the Rock the Vote event at Kitson on November 13, 2007 in West Hollywood, California..Rock the Vote Hosted by Christina Aguilera.Los Angeles, CA United States.November 13, 2007.Photo by Steve Granitz/WireImage.com..To license this image (15134803), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
Actress Tia Mowry arrives to the Rock the Vote event at Kitson on November 13, 2007 in West Hollywood, California..Rock the Vote Hosted by Christina Aguilera.Los Angeles, CA United States.November 13, 2007.Photo by Steve Granitz/WireImage.com..To license this image (15134802), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
Where Ya' Ben?
NEW YORK - NOVEMBER 14: Ben Affleck talks to Santa at a Cartier holiday celebration to benefit The Art of Elysium at the Cartier Mansion on November 14, 2007 in New York City. (Photo by Andrew H. Walker/Getty Images)
Getty Images
NEW YORK - NOVEMBER 14: Rachel Bilson hosts a Cartier holiday celebration to benefit The Art of Elysium at the Cartier Mansion on November 14, 2007 in New York City. (Photo by Andrew H. Walker/Getty Images)
Getty Images
NEW YORK - NOVEMBER 14: Rachel Bilson hosts a Cartier holiday celebration to benefit The Art of Elysium at the Cartier Mansion on November 14, 2007 in New York City. (Photo by Andrew H. Walker/Getty Images)
Getty Images
NEW YORK - NOVEMBER 14: Ben Affleck hosts a Cartier holiday celebration to benefit The Art of Elysium at the Cartier Mansion on November 14, 2007 in New York City. (Photo by Andrew H. Walker/Getty Images)
Getty Images
NEW YORK - NOVEMBER 14: Rachel Bilson and Ben Affleck talk to Santa at a Cartier holiday celebration to benefit The Art of Elysium at the Cartier Mansion on November 14, 2007 in New York City. (Photo by Andrew H. Walker/Getty Images)
Getty Images
NEW YORK - NOVEMBER 14: Rachel Bilson and Ben Affleck talk to Santa at a Cartier holiday celebration to benefit The Art of Elysium at the Cartier Mansion on November 14, 2007 in New York City. (Photo by Andrew H. Walker/Getty Images)
Getty Images
NEW YORK - NOVEMBER 14: Ben Affleck hosts a Cartier holiday celebration to benefit The Art of Elysium at the Cartier Mansion on November 14, 2007 in New York City. (Photo by Andrew H. Walker/Getty Images)
Getty Images
NEW YORK - NOVEMBER 14: Ben Affleck hosts a Cartier holiday celebration to benefit The Art of Elysium at the Cartier Mansion on November 14, 2007 in New York City. (Photo by Andrew H. Walker/Getty Images)
Getty Images
LOS ANGELES - NOVEMBER 8: Screenwriter/actor/director Ben Affleck participates in the Hollywood Reporter Writer's Roundtable at the Hollywood Reporter's offices November 8, 2007 in Los Angeles, California. (Photo by Charley Gallay/Getty Images)
Getty Images
LOS ANGELES - NOVEMBER 8: Screenwriter/actor/director Ben Affleck participates in the Hollywood Reporter Writer's Roundtable at the Hollywood Reporter's offices November 8, 2007 in Los Angeles, California. (Photo by Charley Gallay/Getty Images)
Getty Images
George Clooney Snapshots
** FILE ** Actor Matt Damon arrives to the premiere of "The Bourne Ultimatum" in Los Angeles, in this, July 25, 2007, file photo. Damon has been named the "sexiest man alive" by People magazine, an honor that has been bestowed twice on his pals George Clooney and Brad Pitt. The 37-year-old actor is featured on the cover of People's annual issue, on newsstands Friday, Nov. 16, 2007. Damon, who is married to Luciana Bozan, said the honor came as a surprise. (AP Photo/Mark J. Terrill, file)
AP
NEW YORK - SEPTEMBER 24: (L-R) Writer/director Tony Gilroy, actress Tilda Swinton, producer Steve Samuels, producer Jennifer Fox, actor Austin Williams, actor George Clooney and guests attend the "Michael Clayton" premiere at The Ziegfeld on September 24, 2007 in New York City. (Photo by Scott Wintrow/Getty Images)
Getty Images
NEW YORK - SEPTEMBER 24: Actor George Clooney attends the "Michael Clayton" premiere at The Ziegfeld on eptember 24, 2007 in New York City. (Photo by Scott Wintrow/Getty Images)
Getty Images
NEW YORK - SEPTEMBER 24: (L-R) Writer/director Tony Gilroy, actress Tilda Swinton and actor George Clooney attend the "Michael Clayton" premiere at The Ziegfeld on September 24, 2007 in New York City. (Photo by Scott Wintrow/Getty Images)
Getty Images
NEW YORK - SEPTEMBER 24: Actress Tilda Swinton and actor George Clooney attend the "Michael Clayton" premiere at The Ziegfeld on September 24, 2007 in New York City. (Photo by Scott Wintrow/Getty Images)
Getty Images
NEW YORK - SEPTEMBER 24: Actress Tilda Swinton and actor George Clooney attend the "Michael Clayton" premiere at The Ziegfeld on September 24, 2007 in New York City. (Photo by Scott Wintrow/Getty Images)
Getty Images
NEW YORK - SEPTEMBER 24: Actress Tilda Swinton and actor George Clooney attend the "Michael Clayton" premiere at The Ziegfeld on September 24, 2007 in New York City. (Photo by Scott Wintrow/Getty Images)
Getty Images
NEW YORK - SEPTEMBER 24: Actress Tilda Swinton and actor George Clooney attend the "Michael Clayton" premiere at The Ziegfeld on September 24, 2007 in New York City. (Photo by Scott Wintrow/Getty Images)
Getty Images
NEW YORK - SEPTEMBER 24: Actress Tilda Swinton and actor George Clooney attend the "Michael Clayton" premiere at The Ziegfeld on September 24, 2007 in New York City. (Photo by Scott Wintrow/Getty Images)
Getty Images
NEW YORK - SEPTEMBER 24: Actor George Clooney attends the "Michael Clayton" premiere at The Ziegfeld on eptember 24, 2007 in New York City. (Photo by Scott Wintrow/Getty Images)
Getty Images
Beyonce on the Town
SEOUL, SOUTH KOREA - NOVEMBER 10: Singer Beyonce Knowles greets fans at the Hyundai Department store on November 10, 2007, in Seoul, South Korea. Knowles is scheduled to play her first concerts in Korea on November 9 and 10 as part of her B'Day World Tour. (Photo by Chung Sung-Jun/Getty Images)
Getty Images
SEOUL, SOUTH KOREA - NOVEMBER 10: Singer Beyonce Knowles greets fans at the Hyundai Department store on November 10, 2007, in Seoul, South Korea. Knowles is scheduled to play her first concerts in Korea on November 9 and 10 as part of her B'Day World Tour. (Photo by Chung Sung-Jun/Getty Images)
Getty Images
U.S. singer Beyonce Knowles performs during her concert in Seoul, South Korea, Friday, Nov. 9, 2007.(AP Photo/Yonhap) **KOREA OUT**
AP
U.S. singer Beyonce Knowles performs during her concert in Seoul, South Korea, Friday, Nov. 9, 2007.(AP Photo/Yonhap) **KOREA OUT**
AP
U.S. singer Beyonce Knowles smiles upon her arrival at Incheon international airport, west of Seoul, South Korea, Thursday, Nov. 8, 2007. Beyonce will perform Saturday in Seoul.(AP Photo/Yonhap, Hwang Kwang-mo) **KOREA OUT**
AP
U.S. singer Beyonce Knowles waves upon her arrival at Incheon international airport, west of Seoul, South Korea, Thursday, Nov. 8, 2007. Beyonce will perform Saturday in Seoul. (AP Photo/Yonhap, Hwang Kwang-mo) **KOREA OUT**
AP
U.S. singer Beyonce Knowles poses for photographers in front of her picture upon her arrival at Incheon international airport, west of Seoul November 8, 2007. Multi-Grammy award winner Knowles will stage a concert in Seoul on November 9-10. REUTERS/Han Jae-Ho (SOUTH KOREA)
Reuters
U.S. singer Beyonce Knowles smiles in front of her picture upon her arrival at Incheon international airport, west of Seoul November 8, 2007. Multi-Grammy award winner Knowles will stage a concert in Seoul on November 9-10. REUTERS/Han Jae-Ho (SOUTH KOREA)
Reuters
U.S. singer Beyonce Knowles waves as she arrives at Incheon international airport, west of Seoul November 8, 2007. Multi-Grammy award winner Knowles will stage a concert in Seoul on November 9-10. REUTERS/Han Jae-Ho (SOUTH KOREA)
Reuters
U.S. singer Beyonce Knowles is welcomed by a South Korean girl upon her arrival at Incheon international airport, west of Seoul November 8, 2007. Multi-Grammy award winner Knowles will stage a concert in Seoul on November 9-10. REUTERS/Han Jae-Ho (SOUTH KOREA)
Reuters
Out and About in Hollywood
Actress Jessica Alba (R) and boyfriend Cash Warren watch the Toronto Raptors and Golden Sate Warriors play their NBA basketball game in Toronto, November 18, 2007. REUTERS/Peter Jones (CANADA)
Reuters
British actor Michael Caine poses for photographs with his wife Shakira Caine as they arrive for the UK premiere of his film Sleuth at a West End cinema in London, Sunday Nov. 18, 2007. (AP Photo/Matt Dunham)
AP
British actor Michael Caine gives a television interview upon his arrival for the UK premiere of his film Sleuth at a West End cinema in London, Sunday Nov. 18, 2007. (AP Photo/Matt Dunham)
AP
In this photo provided by Planet Hollywood Resort and Casino, celebrities meet with Barbra Streisand following her private performance for the grand opening of Planet Hollywood Resort & Casino in Las Vegas, Saturday, Nov. 17, 2007. Pictured, back row left to right, Sylvester Stallone, James Brolin, Tracey Edmonds, Bruce Willis, Eddie Murphy, Kevin Spacey, Ashton Kutcher. Front row left to right, Rhea Perman, Danny DeVito, Barbra Streisand, and Demi Moore. (AP Photo/Albert Ferreira, Planet Hollywood Resort and Casino)
AP
British actor Jude Law gives a television interview as he arrives for the UK premiere of his film Sleuth at a West End cinema in London, Sunday Nov. 18, 2007. (AP Photo/Matt Dunham)
AP
British actor Jude Law gives a television interview as he arrives for the UK premiere of his film Sleuth at a West End cinema in London, Sunday Nov. 18, 2007. (AP Photo/Matt Dunham)
AP
British actor Jude Law gives a television interview as he arrives for the UK premiere of his film Sleuth at a West End cinema in London, Sunday Nov. 18, 2007. (AP Photo/Matt Dunham)
AP
British actor Jude Law is surrounded by umbrellas as he gives a television interview upon his arrival for the UK premiere of his film Sleuth at a cinema in the West End of London, Sunday Nov. 18, 2007. (AP Photo/Matt Dunham)
AP
British actor Jude Law gives a television interview as he arrives for the UK premiere of his film Sleuth at a West End cinema in London, Sunday Nov. 18, 2007. (AP Photo/Matt Dunham)
AP
British actor Jude Law gives a television interview as he arrives for the UK premiere of his film 'Sleuth' in London, Sunday Nov. 18, 2007. (AP Photo/Matt Dunham)
AP
Katherine Heigl on the Town
Paris Hilton Snapshots
Paris Hilton unveils her new fragrance "CAN CAN Paris Hilton" inspired by the Wild, wonderful world of Moulin Rouge in Philadelphia, Pa., Wednesday, Nov.14, 2007. (AP Photo/H. Rumph Jr)
AP
Socialite Paris Hilton unveils her new fragrance "CAN CAN Paris Hilton" inspired by the Wild, wonderful world of Moulin Rouge in Philadelphia, Pa., Wednesday, Nov. 14, 2007. (AP Photo/H. Rumph Jr)
AP
Paris Hilton unveils her new fragrance "CAN CAN Paris Hilton" inspired by the Wild, wonderful world of Moulin Rouge in Philadelphia, Pa., Wednesday, Nov.14, 2007. (AP Photo/H. Rumph Jr)
AP
Paris Hilton unveils her new fragrance "CAN CAN Paris Hilton" inspired by the Wild, wonderful world of Moulin Rouge in Philadelphia, Pa., Wednesday, Nov. 14, 2007. (AP Photo/H. Rumph Jr)
AP
Paris Hilton unveils her new fragrance "CAN CAN Paris Hilton" inspired by the Wild, wonderful world of Moulin Rouge in Philadelphia, Pa., Wednesday, Nov. 14, 2007. (AP Photo/H. Rumph Jr)
AP
GARDEN CITY, NY - NOVEMBER 13: Socialite Paris Hilton poses on stage at an event promoting her new fragrance "CAN CAN" at Macy's Roosevelt Field November 13, 2007 in Garden City, New York. (Photo by Steven Henry/Getty Images)
Getty Images
GARDEN CITY, NY - NOVEMBER 13: Socialite Paris Hilton poses on stage at an event promoting her new fragrance "CAN CAN" at Macy's Roosevelt Field November 13, 2007 in Garden City, New York. (Photo by Steven Henry/Getty Images)
Getty Images
GARDEN CITY, NY - NOVEMBER 13: Socialite Paris Hilton poses on stage at an event promoting her new fragrance "CAN CAN" at Macy's Roosevelt Field November 13, 2007 in Garden City, New York. (Photo by Steven Henry/Getty Images)
Getty Images
GARDEN CITY, NY - NOVEMBER 13: Socialite Paris Hilton poses on stage at an event promoting her new fragrance "CAN CAN" at Macy's Roosevelt Field November 13, 2007 in Garden City, New York. (Photo by Steven Henry/Getty Images)
Getty Images
GARDEN CITY, NY - NOVEMBER 13: Socialite Paris Hilton poses on stage at an event promoting her new fragrance "CAN CAN" at Macy's Roosevelt Field November 13, 2007 in Garden City, New York. (Photo by Steven Henry/Getty Images)
Getty Images
'Heroes' on the Town
Actors from NBC TV series (L-R) Melora Hardin of "The Office," Zachary Levi of "Chuck," Deidre Hall of "Days of Our Lives," and Greg Grunberg of "Heroes" pose as they arrive at Paley Center for Media Los Angeles Gala honoring NBC's Jeff Zucker and Dick Ebersol in Los Angeles November 12, 2007. REUTERS/Fred Prouser (UNITED STATES)
Reuters
REFILE - CORRECTING SPELLING OF LAST NAME....Actress Hayden Panettiere, star of the TV series "Heroes," poses as she arrives for the Paley Center for Media Los Angeles Gala honoring NBC's Jeff Zucker and Dick Ebersol in Los Angeles November 12, 2007. REUTERS/Fred Prouser (UNITED STATES)
Reuters
REFILE - CORRECTING SPELLING OF LAST NAME.....Actress Hayden Panettiere, star of the TV series "Heroes," poses as she arrives for the Paley Center for Media Los Angeles Gala honoring NBC's Jeff Zucker and Dick Ebersol in Los Angeles November 12, 2007. REUTERS/Fred Prouser (UNITED STATES)
Reuters
Actress Hayden Panettiere, star of the TV series "Heroes", poses as she arrives at the Paley Center for Media Los Angeles Gala honoring NBC's Jeff Zucker and Dick Ebersol in Los Angeles November 12, 2007. REUTERS/Fred Prouser (UNITED STATES)
Reuters
Jeff Zucker (C), president and CEO of NBC Universal, poses with actors Greg Grunberg (L), star of the TV series "Heroes" and Zachary Levi, star of the TV series "Chuck", at the Paley Center for Media Los Angeles Gala honoring NBC's Zucker and Dick Ebersol in Los Angeles November 12, 2007. REUTERS/Fred Prouser (UNITED STATES)
Reuters
Actors Masi Oka (L) and Noah Gray-Cabey, stars of the TV series "Heroes", pose as they arrive for the Paley Center for Media Los Angeles Gala honoring NBC's Jeff Zucker and Dick Ebersol in Los Angeles November 12, 2007. REUTERS/Fred Prouser (UNITED STATES)
Reuters
Actor Masi Oka, star of the TV series "Heroes", poses as he arrives for the Paley Center for Media Los Angeles Gala honoring NBC's Jeff Zucker and Dick Ebersol in Los Angeles November 12, 2007. REUTERS/Fred Prouser (UNITED STATES)
Reuters
Actors Masi Oka (L) and Milo Ventimiglia, stars of the TV series "Heroes", pose as they arrive for the Paley Center for Media Los Angeles Gala honoring NBC's Jeff Zucker and Dick Ebersol in Los Angeles November 12, 2007. REUTERS/Fred Prouser (UNITED STATES)
Reuters
Kiefer Sutherland Snapshots
This undated handout image provided by FOX shows actor Kiefer Sutherland as Jack Bauer in a scene from "24" episode "Day 6. Hollywood has made TV shows and movies about suitcase nuclear devices. Even the Federal Emergency Management Agency has alerted Americans of the threat _ information that the White House redistributes on its web site. But government experts and intelligence officials say such a threat gets vastly more attention than it deserves. (AP Photo/FOX, Kelsey McNeal)
AP
** FILE ** Actor Kiefer Sutherland, who plays Jack Bauer on Fox TV's "24" arrives at the Fox Fall Eco-Casino party in Los Angeles on in this Sept. 24, 2007, file photo. The planned January return of Fox's "24" has been postponed indefinitely because of the writers strike. Since only some of the series' 24 episodes have been shot, Fox didn't want to risk beginning a new season that might be interrupted. (AP Photo/Matt Sayles, file)
AP
* EXCLUSIVE * .Kiefer Sutherland and ACTRA's Richard Hardacre at a reception honoring actor Kiefer Sutherland with the ACTRA Award of Excellence award at the residence of the Canadian Consulate General in Los Angeles on September 25, 2007 in Los Angeles, California..Kiefer Sutherland receives the ACTRA Award of Excellence.Canadian Consulate residence.Los Angeles, California United States.September 25, 2007.Photo by Eric Charbonneau/WireImage.com..To license this image (14867487), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
* EXCLUSIVE * .Kiefer Sutherland at a reception honoring actor Kiefer Sutherland with the ACTRA Award of Excellence award at the residence of the Canadian Consulate General in Los Angeles on September 25, 2007 in Los Angeles, California..Kiefer Sutherland receives the ACTRA Award of Excellence.Canadian Consulate residence.Los Angeles, California United States.September 25, 2007.Photo by Eric Charbonneau/WireImage.com..To license this image (14867601), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
* EXCLUSIVE * .Kiefer Sutherland and Leslie Hope at a reception honoring actor Kiefer Sutherland with the ACTRA Award of Excellence award at the residence of the Canadian Consulate General in Los Angeles on September 25, 2007 in Los Angeles, California..Kiefer Sutherland receives the ACTRA Award of Excellence.Canadian Consulate residence.Los Angeles, California United States.September 25, 2007.Photo by Eric Charbonneau/WireImage.com..To license this image (14867594), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
* EXCLUSIVE * .Kiefer Sutherland at a reception honoring actor Kiefer Sutherland with the ACTRA Award of Excellence award at the residence of the Canadian Consulate General in Los Angeles on September 25, 2007 in Los Angeles, California..Kiefer Sutherland receives the ACTRA Award of Excellence.Canadian Consulate residence.Los Angeles, California United States.September 25, 2007.Photo by Eric Charbonneau/WireImage.com..To license this image (14867497), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
* EXCLUSIVE * .Kiefer Sutherland at a reception honoring actor Kiefer Sutherland with the ACTRA Award of Excellence award at the residence of the Canadian Consulate General in Los Angeles on September 25, 2007 in Los Angeles, California..Kiefer Sutherland receives the ACTRA Award of Excellence.Canadian Consulate residence.Los Angeles, California United States.September 25, 2007.Photo by Eric Charbonneau/WireImage.com..To license this image (14867493), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
* EXCLUSIVE * .Kiefer Sutherland at a reception honoring actor Kiefer Sutherland with the ACTRA Award of Excellence award at the residence of the Canadian Consulate General in Los Angeles on September 25, 2007 in Los Angeles, California..Kiefer Sutherland receives the ACTRA Award of Excellence.Canadian Consulate residence.Los Angeles, CA USA.September 25, 2007.Photo by Eric Charbonneau/WireImage.com..To license this image (14867314), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
LOS ANGELES - SEPTEMBER 16: (FILE PHOTO) Actor Kiefer Sutherland arrives at the 59th Annual Primetime Emmy Awards at the Shrine Auditorium September 16, 2007 in Los Angeles, California. Sutherland was arrested early morning for a misdemeanor drunk driving charge September 25 in Los Angeles, California. (Photo by Frazer Harrison/Getty Images)
Getty Images
Actor Kiefer Sutherland and Actress Ali Larter during the 59th Annual Primetime Emmy Awards at the Shrine Auditorium on September 16, 2007 in Los Angeles, California.The 59th Primetime EMMY Awards - Show.Shrine Festival.Los Angeles , CA USA.September 16, 2007.Photo by John Shearer/WireImage.com..To license this image (14816255), contact WireImage:.U.S. +1-212-686-8900 www.wireimage.com (web site)
WireImage.com
Miley Cyrus Snapshots
** FILE ** Singer Miley Cyrus, who stars as "Hannah Montana" performs on stage during ABC's "Good Morning America" summer concert series in New York, in this June 22, 2007, file photo. Jody Powell, 35, hung on to a 12-foot statue of Hannah Montana for the better part of six days to win tickets to a sold-out concert by the Disney Channel star next week in Tampa. "I'm ecstatic. It's like a dream come true," said Powell, holding four tickets to the show and a photo of his fiancee with her 7-year-old daughter, coincidentally named Hannah, who had warned him not to come home without them. (AP Photo/Jeff Christensen, file)
AP
** FILE ** Actress Miley Cyrus arrives at the Us Weekly Hot Hollywood party in Los Angeles in this, Sept, 26 , 2007, file photo. Thousands of "Hannah Montana" fans who couldn't get concert tickets are suing the teen performer's fan club over memberships they claim were supposed to give them priority for seats. The lawsuit was filed on behalf of a New Jersey woman and anyone else who joined the Miley Cyrus Fan Club based on its promise that joining would make it easier to get concert tickets from the teen star's Web site. Cyrus, 14, is the daughter of country singer Billy Ray Cyrus and star of the Disney Channel's "Hannah Montana" TV show. (AP Photo/Kevork Djansezian, file)
AP
Mileyworld Girl Rebecca Mines, bottom right, holds the microphone while fans of Miley Cyrus, star of The Disney Channel's series "Hannah Montana," sing karaoke as they participate in the Ultimate Miley Party Bus Tour 2007, on Wednesday, Nov. 7, 2007 in Los Angeles. (AP Photo/Danny Moloshok)
AP
Actress Madison Pettis of The Disney Channel's series "Cory in the House" waves while singing with the crowd as fans of Miley Cyrus, star of The Disney Channel's series "Hannah Montana," participate in the Ultimate Miley Party Bus Tour 2007, on Wednesday, Nov. 7, 2007 in Los Angeles. (AP Photo/Danny Moloshok)
AP
Actress Madison Pettis of The Disney Channel's series "Cory in the House" talks to the crowd as fans of Miley Cyrus, star of The Disney Channel's series "Hannah Montana," participate in the Ultimate Miley Party Bus Tour 2007, on Wednesday, Nov. 7, 2007 in Los Angeles. (AP Photo/Danny Moloshok)
AP
Young fans of Miley Cyrus, star of The Disney Channel's series "Hannah Montana," wave to a television news camera as they participate in the Ultimate Miley Party Bus Tour 2007, on Wednesday, Nov. 7, 2007 in Los Angeles. (AP Photo/Danny Moloshok)
AP
Eight year old Samantha Mahurin celebrates after spinning a prize wheel to win a "Hannah Montana" singing toothbrush and a Miley Cyrus autographed photo, as fans of Miley Cyrus, star of The Disney Channel's series "Hannah Montana," participate in the Ultimate Miley Party Bus Tour 2007, on Wednesday, Nov. 7, 2007 in Los Angeles. (AP Photo/Danny Moloshok)
AP
Fans of Miley Cyrus, star of The Disney Channel's series "Hannah Montana," participate in the Ultimate Miley Party Bus Tour 2007, on Wednesday, Nov. 7, 2007 in Los Angeles. (AP Photo/Danny Moloshok)
AP
Lilli Keeve, 11, of Culvery City, Calif, has temporary tattoos applied to her cheeks as fans of Miley Cyrus, star of The Disney Channel's series "Hannah Montana," participate in the Ultimate Miley Party Bus Tour 2007, on Wednesday, Nov. 7, 2007 in Los Angeles. (AP Photo/Danny Moloshok)
AP
MileyWorld girls pose for a photo as fans of Miley Cyrus, star of The Disney Channel's series "Hannah Montana," participate in the Ultimate Miley Party Bus Tour 2007, on Wednesday, Nov. 7, 2007 in Los Angeles. (AP Photo/Danny Moloshok)
AP
It's not even my Victoria's Secret -- I remember all my friends in high school would save their allowance to afford their girly satin floral underwear and romantic pajamas. Turney plans to change all that, emphasizing seductive over sexy, remodeling and enlarging stores, and "continuing to reinvent" the annual fashion show.
Will the return to girl-next-door and banishment of lady-of-the-night mean a change in Limited Brands' profitability? I think it has potential, although the cost might be more than I'm comfortable with. Standard & Poor's is threatening to reduce the company's debt ratings to "junk" status, and the stock has been on a steady downward trend. It closed today at $15.85, down $1.97, or 11.05%, within striking distance of its 52-week low of $14.82 on January 11.
Facebook's IPO Debacle, Day 3: Un-Friended and Dis-Liked on Wall…
Former Olympic Rower Turned to Minimalism to Pay Down $82,000 in Debt


Reader Comments (Page 28 of 28)
3-04-2008 @ 8:48AM
Steve said...
It's Superbowl XLII (42)---- NOT---- XVII(17). Whoever wrote this article didn't know anything about football (or Roman Numerals).
3-04-2008 @ 12:00PM
One Sexy Mama said...
I agree with the CEO totally. VS has gotten completely off course from their old adage of service, selection, and sizes you can't find elsewhere. I can't buy decent bras in a 34DD anywhere else, but VS used to carry them; now the only ones they have in my size are as ugly and unsupportive as Sears old-lady-bras-in-a-box. The prices are completely out of line with the quality. They should take a clue from their name: men DO want you to keep some secrets...even if the models don't.
Melissa: where have you been? VS already IS as trashy as Frederick's...but at least Frederick's is honest about the image and the clientele they cater to.
Poopsie: I have young daughters, and there are no safe channels, and no safe hours, for them to watch. I don't want them learning that the nearly naked women in these commercials represent what it means to be attractive or seductive when they are older.
Men: if your wife won't let you read Playboy or Penthouse, she isn't going to like you taking over her Victoria's Secret catalog either!!
3-04-2008 @ 2:52PM
David L said...
Many young girls today would do well to watch the movie of, and take a lesson from, Gypsey Rose Lee. Subtle sexuality and feminine charm are much sexier and more appealing than the IN YOUR FACE sex that seems so common today. Unless of course you want men to think you're a whore...........then, go for it.
3-05-2008 @ 2:29PM
T.B. said...
This message is for Sexybody. I wouldn't be surprised if 34, 22, 34 were your English test scores and your IQ. An IQ score under 70 means definite feeble-mindedness. Work on your spelling dear. You may also want to question why your boyfriend likes you in his underwear (gross). He sounds too easy and so do you!
Shopping at Victoria's Secret used to be a fun and relaxing experience. It was nice to go there and get away from the crowded mall. Now it feels more trashy, less classy, and the salespeople are very pushy.
3-04-2008 @ 4:32PM
Steve said...
No such thing as to sexey! Problem with VS- to expensive. One can get a similar item elsewere for much less. The key word-VALUE. VS, you have allowed yourself to become to exclusive.
3-04-2008 @ 5:12PM
p-nutty said...
Richard, are U for real? If so where the devil RU?
I feel the same way about men, men who are shallow are a turn off..smart, funny men are sexy!
As for VS, I love the perfumes, the undies aren't something you can really wear everyday and are much too pricey for a throw down once a night!
Sexy undies can be bought other places for half the price!
3-04-2008 @ 11:43PM
Carol said...
Sometime ago, I emailed our local CBS affiliate re: Victoria's Secret ads--even called them "soft porn". These ads were during daytime hours when small children might be watching. I got an email back that the local station was not "responsible" for the ads and also noted that other emails had expressed the same feelings.
Funny thing, I never saw those ads again!
3-05-2008 @ 12:18AM
toonmarta said...
Whatever. The word "sexy" caught my eye and made me open this article. Yeah, sex doesn't sell at all.
By the way, it's spelled Standard & POORE, with an "e". When you don't check your spelling, you lose the respect of a lot of readers. Seriously.
3-05-2008 @ 9:35AM
OhPLEASE said...
I have always appreciated beautiful lingerie since my mother insisted at a young age that it was one of nicest "luxuries" women could have. Let me reiterate the word, "lingerie". VS does not have "lingerie". Where is the real silk, lace and quality well fitting product that goes into a high end "lingerie" store? If VS truly had "lingerie" you wouldn't see 16 yr old cuties shopping there or waiting on you nor would you find the store in the local mall.
3-12-2008 @ 4:10PM
j. smith said...
It's time to bring back from retirement Cindy Fields the women who built Victoria Secret from nothing into a billion dollar brand. The current managemnt must GO.