Google (NASDAQ: GOOG) Apps is a set of server-based word processing, spreadsheet, and presentation software created to go after a number of the features of Microsoft (NASDAQ: MSFT) Windows. While Windows uses the memory of the PC, Google's product runs over the internet on Google's servers.
Microsoft is getting sick of having sand kicked in its face. The big software company said that it would increase "the availability of its online services for e-mail and collaboration software," according to Reuters. The software had been available to smaller businesses but now it can be used by companies of any size.
Google claims that it has signed up 500,000 businesses to use Google Apps. That has to be a real headache for Microsoft.
Now, Redmond is forced to walk a fine line. If it offers too many services over the internet at too low a price, it could cut into its profitable Vista franchise. Most of Microsoft's margins are based on Windows, its server software, and Office. If the margins on those fall, the company's stock price is likely to take a large hit.
The news is another example of how Google is bedeviling the world's largest software company and hitting it where it hurts most, in its large profit centers.
Microsoft's problem may be that it cannot do anything about the problem other than match Google's products and probably drop what it charges. It is an unhappy option.
Douglas A. McIntyre is an editor at 247wallst.com.











Reader Comments (Page 1 of 1)
3-04-2008 @ 12:34PM
gumby said...
What Street.com could have told us is that we could have suspsended contributing to Keoghs and IRAs for time being as stocks sink .....
We could've called our account reps to hold the mustard and sweep into money markets or suspend contributions so we can pay off debts and mortgages ...
We are not going to be suckered into a series of bear rallies going on now...
Once we do that, the traders at Wall Street will get the message .....
You see,???? All you are writing about is nothing as long as we are running in circles now... Just exchange some of fund shares into adjoining money market funds available but never offered or advised at all...
I already exchanged part of my IRA mutual funds into money market funds and wait for my fund shares to decline before moving back in with more shares than before...
Why havent you written stuff like that before???
You are too cooperative with Wall Street for your own good!!
I dont trust your opinioons ever...