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Wal-Mart (WMT) pushes Nintendo Wii Fit for Mom's day

Mother's Day has finally gotten out of hand and may now be more commercial than Christmas. Wal-Mart (NYSE: WMT) has decided to promote the Nintendo Wii Fit as a better thing to give mom than flowers. It is certainly more expensive.

According to Reuters, "the Walmart.com homepage will be dominated by the Wii Fit -- a physical exercise program that uses a pressure-sensing board as a controller -- including a link to order the product now, ahead of its May 19 U.S. launch."

The world's largest retailer hopes the promotion will bring store and online traffic during a tough economic period. Even with a recession here or coming, video games are still selling well.

The question is, even with a good market for game consoles, is this something that mom wants on her big day? Flowers and clothing may have done well over the years because women actually like them.

But sonny boy can go online and get that Wii Fit for himself and call the florist at the last minute. It is Mother's Day.

Douglas A. McIntyre is an editor at 247wallst.com and author of the Ten Stocks Under $10 letter.

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Last updated: December 02, 2008: 02:37 PM

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