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Battle of the Brands: IKEA vs. Crate & Barrel

This post is part of our Battle of the Brands feature. Let us know which brand you prefer, and check out other Battle of the Brands posts.

For every time in your adult life, there is a lifestyle store to go along with it. IKEA is your freshman year in college, your first job, the apartment, you share with three strangers you met on Craigslist. Crate & Barrel is growing up: housewarming gifts, engagement parties, wedding registries, dinner parties. At IKEA, you can very well imagine arguing over who does dishes; with Crate & Barrel, you suspect a maid should be doing them (or at the very least, a whisper-quiet stainless steel dishwasher).

The two stores, too, are redolent of the cultures that incubated them. IKEA is Scandinavian, cool and spare and with the timeless efficiency and modernity of the Swedes. Crate and Barrel, on the other hand, was started in Chicago by a couple who had just returned from a European honeymoon; it reflects the penchant of well-to-do Americans to catch up every imported fad and embrace it as their own. So while Crate & Barrel's style hops from Japan to Tuscany to Providence and never seems to settle on a single influence, IKEA's is constant, playful, deliberate.

Like any lover of food, good company, and pretty glassware of moderate means, I have gone through both the IKEA and Crate & Barrel phases, and come through the end of them and settled back again on IKEA. I appreciate its constancy and wide selection, and especially its focus on children (as it turns out, the love-and-marriage set often ends up having little ones who quickly break the dozen old-fashioned glasses, the heavy water pitcher, the handsome oversized plates); I like that I can still find some of the same forks I purchased 10 years ago when I was in my first-job stage. The way I think about it, Crate & Barrel is the wedding, but IKEA is the marriage -- the lifestyle store that you can live with when the honeymoon is a distant memory.

Vote in our poll for IKEA or Crate & Barrel as your preferred brand, and let us know in the comments why you love it.

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Last updated: July 24, 2008: 07:03 AM

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