Media companies are turning to the internet as a distribution avenue more and more as each month passes, whether it works or not. Sony (NYSE:SNE) will release "Angel of Death" online and hope that this somehow drives DVD sales.
The way the release will be done is clearly set up to alienate consumers and will only drive resentment. According to The Wall Street Journal, "The series will be released online eight minutes at a time, over 10 weeks." After that, the DVD of the program will come out. It will not appear in theaters or on TV.
Imagine how annoying it will be for potential viewers to have to go to websites over and over again before they can get the all of the "Angel of Death" content. Many people will simply abandon trying to collect all of the installments.
Sony will probably get plenty of hate mail.
Douglas A. McIntyre is an editor at 2 47wallst.com
Stock picks and pans for troubled times: RIMM, ED, ISRG, GLW, LEA, SLB, GOOG ...
Is Berkshire Hathaway better than S&P Index?
Closing Bell: Torch Passing on a Friday Rally
Reader Comments (Page 1 of 1)
6-16-2008 @ 10:43AM
Jeff said...
the deciding factor won't be the 8 minute timeframe, considering most youtube videos would be less then 8 minutes.
10-06-2008 @ 5:57PM
Christina Bogatsky said...
That's the dumbest comment I have ever read. People will get annoyed by having to come back to the Internet to view the content? How is that any different from watching a show on television?