certainly the worst mexican food and quite possibly the worst food that i've ever put in my mouth

On this one, I wish I were a betting fool: I'd bet ~ put all my money in the pot ~ that Chipolte NEVER reaches the level of service and acceptance that MacDonalds has. But, I'm not a betting fool ... so I'll just wait the next ten years and be satisfied when Chipolte is a forgotten name in a sea of forgotten fast-food eateries! Sorry, but there it is! ;-)

For a first-timer at Chipotle's, the food signs were a little confusing. Food was fresh, but just had a veggie burrito, bland. The main thing I came away with was a smell of Mexican spices and smoke. not wanting to deal with that, anymore than I did the one time I went to Red Robin...serious smoke in my eyes, and on clothes, leaving my throat raspy from "cooking type" smoke in the air.

You're making me hungry right now...at 3am and my local Chipotle is closed. Shame on you. My favorite restaurant of ALL - Chipotle is MY McDonalds, In and Out Burger & Jack In The Box combined...Long Live Chipotle and I'll see you there with a Burrito in hand. JG

Just had Chipolte "food" one time. Once was enough!! It was lousy and I could barely eat it; as it was, I threw most of it away. Don't think i'll ever be back again!!!! :~['

With so many people of latin descent moving into so many areas, Chipolte has lots of growth potential. Will it be another McDonalds? Probably not. It doesn't have the world wide appeal that McDonalds enjoys. Chipolte also needs to add items to its menu selection. Too limited for my tastes. I only frequent McDonalds on ocassion, so I don't have a high opinion of their food either. My favorite would be Jack in the Box or In and Out Burger.

U all have to be kidding me! Chipotle rocks and will be the best ever until the day I die. The only praise I have for my ex-hubby is for introducing me to this restaurant. I love it!!!!!!!!!!!

I do not understand why chipotle's stock is not marketing higher than 90$ if you consider it a new, future McDonallds. Chipotle does have tasty food, and supposivley is good for you, but I do not understand why the stock is at such a low level. I know that the stock market as a whole is decreasing in value, but I still think if Chipotle is consider the next McDonallds!! then the stock should gain in value. Also, Chipotle rocks and people who think it taste terrible are out of their mind. GO CHIPOTLE!!!!!!!

I thought Mc D's was a majority share owner in it anyway...

What a bunch of bs. Mcdonalds owned seventy per cent of chipotles. They stepped aside but the major stockholders of mcdees owns them now.

Chipotle is the worst Mexican restaurant I've ever been too. I am Mexican, I grew up eating and making Mexican food from scratch, when I visit my family in Mexico all we eat is food from locals or our own home made food. When I was introduced to Chipotle I had high hopes for it because the name is an indigenous word, then I saw the menu, what kind of menu is that? They pretty much just have burritos which is not even a native dish and is only made in tourist areas of Mexico. What can I say about the food, well all I could say is that it was the worst food I've ever had. Not only was it bad compared to real Mexican food, it was bad compared to food I've had from other countries and other so called Mexican restaurants that I do not like. And to make matters worse, my roommates and I all got sick from the food. So to say that Chipotle is the next McDonalds is just pure stupidity. I do not like McDonalds very much but Id rather eat its fatty food than even step a foot in Chipotles' restaurant.

Are you sure about that 10 fold increase?
That would be 747,520 stores.

Maybe you misused the term and simply meant that they could increase their total 10 times.
If you fold something you double it. So 10 fold would be doubling ten times. Not just increasing by 10 times the starting amount.
10 fold is a hell of a lot more than 10 times something.

I don't speak Spanish and I don't eat Mexican. And don't ever anticipate either ...E_V_E_R!!!!!

i dont know about this optomism. The mass appeal isnt quite that broad and there is tons of competition. In some of the new florida stores (WPB and Orlando) the entree cooking execution is a let down. The new stores have lower then projected volumes, even though managment knew this for a few quarters while they were selling stock. Also the founder skims 10% of net profits for himself every year, talk about a drain on shareholder assets.

Accolades to "rdywenur"! Ditto.......I do not speak Spanish and I do not eat Mexican food nor do I ever plan to either. I hate it when I go into an American restaurant and some foreign cook puts chipolte or some taco flavoring in my food. I can smell and taste it immediately. I am so glad there is a Chipolte restaurant for people who want a "Breakfast Burrito" I have never eaten a burrito for breakfast. I don't need those spices early in the A.M. Yes, this restaurant chain will do well because of the huge Mexican population in America, and yes, those people can afford $9.00 and up because they all work off of the books and do not pay taxes. The rest of us, taxpaying American citizens, cannot afford to eat out any longer because we are paying for all the illegals who are giving birth every 2 seconds!!!!!!!! Hence the large Mexican population. Maybe McDonald's will take the burritos off of the menu, let the Chipoltes have them and we can go back to an American menu and hope to get food without the Spanish flavoring that we did not ask for in the first place!

Chipotle is far from "the finest Mexican food." Real Mexican food doesn't use monterey jack cheese.

Read chef Anthony Bourdain's experience with authentic Mexican cooking in the food travel book "A Cook's Tour" to see what I'm talking about.

Some of you are rediculous "it's not authentic mexican food, in mexico we don't serve burritos!" Chipotle serves "gourmet burritos" not authentic mexican... so if your from mexico and know burritos aren't authentic to your culture, why would you even go/ why would you go to a burrito joint and be upset when all they have are burritos? Chipotle is amazing, hands down

...and we don't even have dance dance revolution, sooo your dumb

lol Chip nothing lol If I haven't heard of it till now it means its never going to be anything but another average restaurant. By the way how in the hell is Applebeeswax better than Bennigans, Chillis, or even Fridays? I went there one time and they didn't even have the righ to play tv with volume lol what kind of shit is that .. lol its like going to a sports bar and having nothing but silent tv screens LOL what a joke fuck applecrap

This is really awesome resturant. Daily i'm seeing more crowd in it...Long queue always....which means people like it. I donno why its trading only $80 nowadays...It suppose to be $130....

What states are in line for start-ups (openings) of this restaurant? If Utah is in the running I do have a very good location available.