Yahoo continues mobile push

Minyanville contributor Sean Udall dares to share the kind of keen insight and actionable information you won't find in any prospectus. For more original thought, visit www.minyanville.com.

AT&T (NYSE: T) became the first US carrier to make Yahoo (NASDAQ: YHOO) the default search engine on its cell phones. Default search engines on traditional web portals probably don't carry as much weight as in the past. However, being selected the default for cellular searches is stickier due to the design of many devices. Moreover, YHOO will be providing the tag along ads that appear in conjunction with these searches.

Tech is lagging this morning as the finance stocks experience the biggest lift from the Fannie Mae (NYSE: FNM)/Freddie Mac (NYSE: FRE) news. Meanwhile, YHOO is flat and on a day like today as a story like this won't carry much weight, but over time, the fact that YHOO is making significant deals in wireless search strengthens the long term valuation case. I suspect the shares of YHOO will lag the broader market until we get renewed take-out chatter or we see better action from other technology leaders.

Meanwhile, one of my newer favorite Naz names is simply the Nasdaq (Nasdaq: NDAQ) itself. NDAQ has traded terribly the last few months with the decline in its own index. However, volumes and business fundamentals are quite strong a the poor market doesn't necessarily mean that the NDAQ itself is weakening. In fact I would say their market share and overall strategy has strengthened over the last year or more.