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As food prices rise 10% in a year, a few tips to lower your grocery bill

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A basket of 16 basic food items costs $48.68, up 10.5% from a year ago, the American Farm Bureau Federation said in a press release that marketwatch.com covered on Friday.

Economist David H. Wang told BloggingStocks Friday many factors are driving grocery prices higher, including higher ingredient costs, higher energy prices, and rising demand for food in developing countries around the world (especially China, India, Russia, Brazil, and the Middle East).

A few grocery store tips:

Wang says that while there are many savvy shoppers in the states, many others are new to shopping. Wang, who worked in a grocery for three years while in college, offered his tips on how to lower your grocery bill:
  • Stick to a shopping list and shun 'impulse' buys: Wang says this is perhaps the biggest money saver. "From the moment you walk in the store, grocery stores are designed to get you to buy more items than you plan to buy," Wang said. "You are bombarded with stimuli that tempts you to spend, and it works, so stick to your list. If it's not on the list, ask yourself if you need the item, or are buying merely on impulse."
  • Coupon card: Most grocery chains offer a coupon card that automatically deducts for items on sale. Sign up for one and use it. But evaluate the coupons some cash registers dispense with a sales receipt. "Ask yourself if you need it or if it is on your list," Wang said.
  • Evaluate buying in bulk. "Buying larger sizes usually lowers cost per food purchased but ask yourself if you will need and use the item," Wang said. "If the item is not your list, don't buy it, as you could be succumbing to an impulse buy, which will drive your food bill up."

  • Avoid eye-level items: This is a big price factor and potential money saver, Wang says. "Almost everything on a shelf at eye level represents a high-profit item, and usually has the highest price per food sold. Some items are items you need, but check for lower-priced, comparable items not at eye level," Wang said.
  • Shop just after you had a full meal. This tip seems almost farcical, but it's not. "Study after study has shown that consumers buy more groceries, and often these are impulse buys, when they are hungry, than after they've had a meal," Wang said. "Never go grocery shopping on an empty stomach."
  • Basic items cost less. "Most prepared foods cost more on a per pound basis. So if it is at all possible, buy food in its original form - - whole chicken, vegetables, etc.," Wang said.
  • Substitution solution. "Always consider a cheaper, comparable-food substitute. If peaches are priced high, consider pears or plums," Wang said. "Growing up in China, we did this all the time, due to shortages, but Americans don't do it as much. But you can cut your grocery bill if you follow the tip."
  • Generics matter. "Not all generics have the same nutritional and compositional quality, but where they do, try them, to see if you can save more money because generics almost always cost less," Wang said. "My grade school daughter likes rice chex so I asked her to try the generic brand, because it costs less. She likes it, so that's a money saver."
Economic Analysis: Timely, valuable advise from economist (and grocery store guru) Wang.

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Last updated: July 10, 2009: 03:31 AM

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