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Yogi is right: Ninety percent of this (economics) game is half-mental

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U.S. investors have just experienced their worst point-loss week in history, as measured by the Dow, as the nation, and the world, implements policies to end the global financial crisis.

In times like these investors/readers turn to the likes of Warren Buffett or George Soros to analyze the financial and economic state of things.

However, today we turn to another trusted source for time-tested counsel, advise, and wisdom: Lawrence Peter "Yogi" Berra, retired Hall of Fame catcher for the New York Yankees, owner of 10 World Series championship rings, and author of 'yogiisms' -- incisive malapropisms that reveal eternal truths.

After Yogi came out of a hitting slump in the Yanks' pennant-winning season of 1952, a New York newspaper reporter asked Yogi if it was his bad knee that had caused the slump to start earlier that month.

"No it wasn't my knee, it was my head," Yogi replied. "Ninety percent of this game is half-mental."

Yogi's adage applies to economics, as well. Ninety percent of this economics game is half-mental.

That's not to say that toxic assets are not real, or that banks do not have to be recapitalized, or that hundreds of thousands (if not millions) of mortgages don't have to be refinanced. These are all objective conditions that require policy attention.

But those involved in business and economics know that the first step toward recovery is a psychological step. It's when an institutional investor says, hey, this is a good time to diversify our portfolio and get those bonds from IBM (NYSE: IBM). Or when a mutual fund decides that Time Warner (NYSE: TWX) is a sure-fire value at $9 a share. Or when a bank says it can't offer a $2 million loan for an industrial plant expansion, but it can extend a $1.5 million loan. Or when a family says it can't afford to move in to that larger home that it needs for its growing family, but it can afford to add a bedroom to their current house.

All of the above are shifts in psychology -- mental shifts that will do every bit as much toward inching the United States back toward financial and economic health as the essential intervention of the U.S. government.

Economics Analysis: Yogi is right: Ninety percent of this economics game is half-mental.

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Last updated: July 04, 2009: 01:29 PM

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