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Entrepreneur's Journal: Is it worth looking for venture capital?

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Some of the top venture capitalists, including Sequoia and Benchmark, are warning of looming problems for start-ups. In fact, we are already seeing layoffs at some VC-backed companies, such as Zillow and AdBrite.

The new mantra is: cut costs and get to profitability -- and fast.

I think it's good advice, whether your company is seeking venture capital or not.

It should also be no surprise that there has been a downtrend in VC fundings lately. A report from PricewaterhouseCoopers and the National Venture Capital Association shows that there was $7.1 billion in VC investment in Q3, a 7% drop from Q2.

It's a good bet that the decline will continue. Basically, the IPO market is dead and M&A activity is fairly slow, making it difficult for VCs to get returns.

So does this mean you should forget about VC funding? Not necessarily. No doubt, the market is still large and VCs continue to find opportunities, especially at lower valuations.

However, it's critical that a company meet the tough criteria that VCs look for:

  • Large market opportunities: a size of at least $1 billion.
  • Poised for super-fast growth: this would be revenue growth of 100%+ per year.
  • Proprietary technology that has strong barriers: An example is Google (NASDAQ: GOOG), which has extremely powerful technologies (such as its PageRank system)
  • Veteran management team: that has a history of building growth companies.

However, the fact is that only a few companies meet such standards. Keep in mind that a typical VC will fund a mere 1% (or lower) of the deals that are reviewed.

In other words, it's important to be realistic about your company. If you do not have the typical characteristics, you'll be wasting your time chasing VCs. And, in the current tough economic environment, time is something you definitely don't want to waste.

Tom Taulli is the author of various books, including The Complete M&A Handbook and The Streetsmart Guide to Short Selling: Techniques the Pros Use to Profit in Any Market. He is also the founder of BizEquity, a valuation website.

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Last updated: July 06, 2009: 07:53 PM

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