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The only poll that really counts is the one on Election Day, Tuesday, November 4

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Most major polls have U.S. Sen. Barack Obama, D-Illinois, leading U.S. Sen. John McCain, R-Arizona, in the contest for U.S. president. And, if the election were held today, instead of on Tuesday, November 4, Election Day, Obama would register a decisive victory in the all-important electoral college, as well as in the popular vote.

As of late Friday, NPR.org's survey of polls had the electoral vote at Obama, 291, McCain 163. Four battleground states are still in play: Ohio, where Obama lead by 5%; Florida, Obama by 3.5%; Indiana, McCain by 1.7%; and Missouri, McCain by about 0.5%. Concerning the national vote, on Friday, Gallup.com's daily tracking poll had Obama leading McCain, 52% to 41%.

Still, as most political aides will tell you, "the only poll that really counts is the one on Election Day, Tuesday, November 4." In other words, polls can err; that's why they have a margin of error, typically +/- 2%.

Polls only recently have become more accurate. Some notable poll mistakes include the 1980 U.S. presidential election, when some polls had incumbent President Jimmy Carter, a Democrat slightly ahead of the challenger, then Gov. Ronald Reagan, a Republican. Reagan, of course won the 1980 election in a landslide.

Pres. Truman had the last laugh on pollers

But the biggest polling error in a presidential election has to be the 1948 election between President Harry S. Truman, a Democrat, and challenger Gov. Thomas E. Dewey, a Republican.

The polls predicted that Dewey would win by a large margin. They were wrong: Truman won a decisive victory, 303-189, in the electoral college.

The reason the polls got it wrong? Polling, then in its infancy, relied, like today, on telephone interviews. However, in 1948 telephone service was still expensive and a luxury: most typical homes did not have phone service. Polling services did not account for this upper-income bias, and as a result, their surveys were comprised disproportionately of upper-income citizens, who tend to be identified with and vote Republican. Those tens of millions of Americans who didn't have phones voted for Truman, granting him the victory.

Moreover, pundits and other political watchers were so confident that Dewey would win, The Chicago Tribune printed an advance copy of the paper, before the polls closed that read: "Dewey Defeats Truman."

The picture of President Truman holding a copy of the "Dewey Defeats Truman" photo, smiling, after election results demonstrated that he, not Dewey, had won, is considered to be one of the biggest gaffs in American journalism (and polling) history.

Since that polling debacle in 1948, survey research organizations having instituted many checks to ensure that their polls are random and representative of the U.S. electorate.

Political/Economic Analysis: Early voting data suggests the 2008 U.S. presidential election could record the highest percentage turnout of registered voters since the 1960 presidential election.

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Financial Editor Joseph Lazzaro is writing a book on the U.S. presidency and the U.S. economy.

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Last updated: November 24, 2009: 02:10 PM

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