This post is part of a series featuring bargain stocks that are worth a look now. See more Cheap Stocks.
If peanut butter-and-jelly sandwiches are comfort food, then The J.M. Smucker Company (NYSE: SJM) is a comfort stock. You're probably familiar with the firm's trademark jams and jellies, but Smucker also peddles foodstuffs under the brand names Jif, Crisco, Hungry Jack, Pillsbury, and Carnation, to name just a few. In short, you'd be hard-pressed to find any aisle in your local grocery store that doesn't display Smucker's wares.
In its most recent earnings report, SJM proved that it's good to be a consumer-staples company in today's tumultuous economy. Chairman Tim Smucker observed, "The number of meals prepared and consumed at home, as recent market data indicate, continues to be trending upward in this challenging economic environment, and are currently at levels not seen since 1994."
Not only did this positive fundamental catalyst allow Smucker to beat analysts' earnings-per-share estimates, the firm absolutely crushed Wall Street's revenue expectations. The jam giant boasted second-quarter sales of $843.1 million, up 19% from the year-ago period, while analysts had expected revenue of just $796.1 million.
Despite the company's fundamental advantage, short sellers are overwhelmingly betting against SJM. Short interest on the stock has ballooned by an eye-popping 397% during the past month, and now represents 10.7% of the equity's available float. In light of Smucker's strong earnings report and its ensuing surge on the charts, SJM could bounce higher as the shorts are forced to cover their bearish bets.
From a technical standpoint, SJM recently rebounded after dropping as low as the $38 region, which was also the site of its January 2006 nadir and former resistance in the early 1990s. After its last test of support in this area, the stock more than doubled in value before topping out near $64 in June 2007.
The company's solid footing, both fundamentally and on the charts, should give the hordes of Smucker's short sellers plenty to worry about. With short interest on the shares at its highest levels in more than four years, the stock looks well-positioned to benefit from a potential influx of sideline cash. A capitulation among these bearish bettors could help SJM add to its earnings-related rally. The stock's price/earnings ratio was 14.7 at the end of November, well below its average five-year p/e of 19.4, so snap up this convenience-foods security while it's on sale.
Elizabeth Harrow is an analyst and financial writer in the research department at Schaeffer's Investment Research. She is featured in the video series Schaeffer's Daily Q&A on SchaeffersResearch.com.










