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Short sellers lay down big bet against GE

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For the period ending December 31, short sellers increased their position in General E;ectric (NYSE: GE) by 47% to 155 million shares. It may seem that making such a bet against a company with one of the largest market caps and most diversified businesses in the world is a very, very big gamble.

What do the short sellers see? The first argument they have for their move is that GE's financial services units are in worse shape than investors know. Credit markets have been so bad that earnings from these parts of GE will collapse.

Short sellers could also argue that the entertainment unit NBCU will have its advertising revenue hurt by the recession. But the revenue from NBCU is not large enough to hurt GE badly.

GE's industrial unit may be glowing slowly, but that has been true for some time.

The real gamble is that GE's most successful unit, its infrastructure operation, will hit a wall in the U.S. and overseas. GE's management has built the unit up as foreign countries have needed everything-infrastructure from turbines to dams. GE's infrastructure operation sells high ticket items and is relying on emerging markets to keep its revenue and earnings growing at what has so far been a remarkable pace.

But the recession may suck the growth out of emerging markets, and GE's most important business may be in for a shock.

Short seller betting against GE may not be taking much of a bet at all.

Douglas A. McIntyre is an editor at 247wallst.com.

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Last updated: November 26, 2009: 08:02 AM

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