Google, Inc. (NASDAQ: GOOG), by most accounts, brings enormous value to each customer it touches. From rapid-fire internet search results to free email to online document creation and storage, the company helps hundreds of millions find and organize their digital lives every day. So, with that being said, why don't some folks seem to understand Google's value more than be afraid of it?One thing Google is fond of -- providing "level playing field" access to information to anyone and everyone -- does not sit with with many content providers. In other words, digital protectionism barriers seems to crop up every time a newspaper article columnist is afraid his or her content will now be seen on a global stage next to as much competition as possible (via Google). This isn't commoditization of content more than accountability, yet some people can't find fairness in that. News flash: this is the way of digital information flow. If you aren't thinking globally, then pack it up and go home.
This is an argument that has cropped up against Google for years now. Instead of many content providers championing the global access Google provides their content, they decry the search giant as a quantitative slicer of digital information instead of a qualitative one. Another news flash: Google doesn't care.
The company's mission is to provide access to as much digital information to as many people using any means and any device. It's a brave new world out there, and as much as it has changed in just the last decade, there are some not ready for this. It's too bad -- competition generally makes the quality of any good or service better. And that is why Google has so many information fans.











Reader Comments (Page 1 of 1)
2-17-2009 @ 6:59AM
Chris said...
"The company's mission is to provide access to as much digital information to as many people using any means and any device."
I disagree. I see Google's mission as to sell as much advertising using their services as possible.