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Donald Trump's magazine, the cleverly-titled Trump, has folded after two anonymous years of poor sales. Did anyone reading this know that there was a Trump magazine?
Apparently this was the Donald's third run at having a magazine and each time it's been a cash-burning machine, perhaps because people who are intelligent enough to be literate don't buy into his tower of hot air. Gawker reports that "Trump Magazine was launched in late 2007 as a joint venture by the Trump brand and Ocean Drive Media Group (now Niche Media Holdings LLC), targeting affluent readers in major U.S. markets. The quarterly magazine saw early success, cashing in on the booming advertising market for yachts and other high-end commodities."
The souring economy and Trump's waning brand teamed up to deliver a knockout punch to the magazine, and the New York Post reports that the magazine was never a big seller.
Deposition documents printed by The Wall Street Journal earlier this week cast Trump as a bumbling buffoon, exaggerating his successes and defending himself with the argument that his net worth fluctuates based on his feelings.
I'm so happy about the demise of another piece of the Trump empire of schlock that I think my own net worth just doubled.
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