I think people are getting bored with the same stuff. Bleach blond bunnies hanging around hef all the time. He needs to add some diversity. How about an issue of great looking women over 50 for a change. We may not all be tall and big chested and blonde, but some of us are still sexy and shapely and it would be a nice change. Count me in if you do Hef. lol.

I think someone would be more interested in buying Playboy if they could get that old fart Hefner from having to be in the company and pictures of these girls constantly and looking stupid puckering up with them. He had his day. Give it up. That's why no one is interested in the Girls Next Door and why that twit gave up on him also. Give it up already

I LOVE PLAYBOY! GREAT MAGAZINE! BUT BRING BACK BUSH! NOT THE PRESIDENT! I LIKE BEAUTIFUL WOMEN TO LOOK LIKE WOMEN. NOT LITTLE GIRLS.PLAYBOY RULES!!THE PLAYBOY MANSION IS UTOPIA!!

I agree, Hefner should bow out gracefully. He has definitely had his day with all those fine women over the years. He is a has been now, sexually, and is nothing more that just a figurehead or iconic relic. I believe it would be a wise business move to diversify like Carol C stated above, i.e. to portray the 50+ women , since most of the girls who are that age would be recognized for the beauty as welll as their brains. It'd be a good business move.

c'mon sir richard. you're smarter than this. playboy is a dying brand name with a market cap of 106 mil !!!??? are you kidding me ?

I have to say, I won't be sorry to see Playboy go. Not that it will make all that big a difference with all the free porn on the internet. Who wants to look at pictures when you can see live video feed?

PLAYBOI Enterprises 2 The Rescue - Oh My!!!!

Old Hef looks dead and his magazine is dead.

Girls next door is the most stupid show on TV. Once was enough for me. Go into retirement for good Hef. We've seen enough of a old man trying to act young with those young twits with dyed blond hair and big fake boobs. They act like 12 year olds.

Truth be told, Playboy has been going down hill since the 1990's. The magazine itself is no longer relevent as there are several other men's magazines which better cater to Gen X'ers and Y Gen's and also have beautiful women and celebrities show cased. The magazine industry in general has been steadily declining during this decade with other men's lifestyle and entertainment magazines such as Maxium, Stuff, FHM, and most recently, Blender folding in the US. People basically click onto the web these days. I also agree with some of the other posters in that the girls featured in Playboy are pretty average looking with breast enhancements and photo shopped.

Hefner is a Viagra-munching old pig. Why doesn't he let his daughter buy the mag? She has been running it forever. And she's NOT a teenager!

You know what is really astonishing. Mr. Hefner is 83 years old and he is still sexually attractive to women. Those pictures on this website today are not brushed up and done to ensure a good photo. They are news photos done one by one in a quick snapshot. I will never get to meet Mr. Hefner but I wished I did.

Charity Fortune

anyone out there have the first issue of playboy for sale?

He screwed it all up when he took the company public, that was his downfall...............

Way to go...Richard (DICK) Branson.

Your time has passed Hefner...Good-bye.