We all know the impact that celebrities have on businesses. One of the most obvious instances of this phenomenon comes from the Oprah Winfrey Show. For example, when a title makes it into her book club, millions of loyal followers immediately take action, and sales follow.
These days, Michelle Obama is giving Oprah a run for her money. The First Lady is being closely watched by millions, and she too has a loyal following. She also appears to have a fashion sense that resonates with consumers around the globe. We all saw the number of stories and speculation about her gown during the inauguration.
Apparently she loves J. Crew (NYSE: JCG) as she promoted the brand on late-night television last year. More recently, she is buying J. Crew for her kids, and I suspect her husband.
What has been the impact of such adoration?
In the midst of a deep recession, the endorsement from Michelle Obama has proved to be invaluable -- sales at J. Crew saw an immediate boost. Michelle Obama has the golden touch.
With that in mind I thought it would be fun to venture an educated guess as to other companies that might benefit from the "Michelle Obama effect." Here are five stocks that may be poised to rally on the heels of an Obama endorsement.
Click on each to learn more.
Stock #3: Nordstrom (NYSE: JWN)











Reader Comments (Page 1 of 1)
6-14-2009 @ 11:17AM
SouthernMan said...
Thanks for the list of stocks NOT to invest in. And I will be sure to pass all 5 along to all my friends. And we already do not invest with ANYTHING Ogruntah endorses as well.
6-14-2009 @ 2:54PM
hobbsoldbg65 said...
I just tossed my cookies.Michelle does that to me.Ooooooo, , look out, I don't want you to get anything on you.
6-14-2009 @ 3:05PM
mgc947 said...
ATTENTION ALL LIBERALS. Read this very carefully. This is what you have done to our great country by voting that Marxist Tyrant Obama to the highest office in the land. When we, as capitalists have lost our incentive to produce and grow the economy that is going to provide the tax dollars needed to support those of you who live off the government?
SOCIALISM--antithetical to the individual and individual freedom. Every time a state tries to impose socialism, then individual liberty is eroded and poverty prevails. The opposite is laissez faire and prosperity.
Socialism does not believe in private property rights, that people should get ahead via hard work and entrepreneurial risk taking, that people do not own the fruits of their labor, and it does not support voluntary association of the individual.
Socialism is similar to communism that it wants to create a classless, stateless society where the means of production are owned by the group. Everything is done for the group before the individual.
State-run socialism requires legalized theft and determines the winner and losers through taxation and wealth distribution. Many people on the left, especially far left, believe that they have a right to your labor and this is based on taxes to support the nanny state. These people often confuse a right with a privilege.
My question to all of you who voted for the great Obama “Is this the change you wanted?” because this is the change you have gotten. We are ALL on our way to losing the liberties and freedoms that have made this country so great. You are experiencing the beginning of the end of our great country. You wonder why Rush, Hannity, Levin and the rest are so upset? They, like myself are patriots an can’t stand what is happening under the great Obama
The first and most important duty of any president of this great land is to protect the freedoms and liberties so many have fought and died for. This is not happening; in fact we are being sold down the river by the great Obama. He does not love this land, he is not a patriot he is not a statesman he is a STATIST. He is an egomaniac on a power trip. If you want to see what we are turning into with all of the socialist programs, private enterprise take over’s, compensation limitations etc. this fool is imposing on us go back and take a look at communist Russia!! Take a look a Cuba!! Take a look at any country that has ever had an oppressive Marxist government!!
Make no mistake liberals, this man only cares that you put him in office. Beyond that you mean nothing to him and time will prove it to you.
I am a conservative right wing Republican. I am far from wealthy. I work very hard to earn a living and it is becoming increasingly difficult under current conditions. I did not agree with all of the policies of the Bush/Cheney administration. I supported them because I love my freedoms, liberties and way of life our country affords all of us.
Wake up liberals. Stop the Bush bashing and take a long hard look at what this POS Obama is doing to this country. He is not the Messiah; he is a marauder out to steal the very life you have come to enjoy and a citizen of the USA
THIS IS NOT ABOUT BEING REPUBLICAN OR DEMOCRAT, BLACK OR WHITE, RIGHT OR LEFT WING. It is about preserving the life, liberty and pursuit of happiness our forefathers intended. A great Democrat once said “Ask not what your country can do for you but what you can do for your country”. IT’S TIME TO DO SOMETHING FOR YOUR COUNTRY. Stand up America. If you love this country spread the word. Do your homework, research. Help stop Obama and his thugs from destroying us. It is time for all of us to unit and save our country.
6-14-2009 @ 3:57PM
tgold said...
Attention all rednecks: Circle the mobile homes...the colored folk is gettin' uppity. You are a scared, pathetic group of losers.
6-14-2009 @ 6:54PM
Gomer said...
Michelle's top five investment picks. Chittlins,chicken, watermelon, ribs, and collard greens.
6-15-2009 @ 1:35AM
mvcomputers said...
Michelle Obama needs to keep her big mouth shut and start wearing clothes that are a little less disgraceful of a first lady. No one cares about what Michelle Obama thinks. Here we go, another first lady who wants a piece of the presidents action, another Hillary Clinton all over again. Who ever thought the world could get so messed up. I certainly never saw it coming.
6-15-2009 @ 10:16AM
john foote said...
Michelle, If your opinions are so strong and people just do what you say then please ask your husband to show all Americans his birth and school records. That is unless of course he has something to hide?
6-15-2009 @ 12:21PM
greenwoodpack said...
As if the speculators werent bad enough now mammy obammy is affecting the stock market too...we are truly doomed. What the hell is wrong with you people.
6-15-2009 @ 12:24PM
greenwoodpack said...
He mammy obammy shut the hell up.
6-15-2009 @ 12:30PM
greenwoodpack said...
They both suck, they both talk down to their welfare babies and yet they love them,,,, just a bunch of uneducated dreamer follow them hoping they will drop a crumb for them,,, just how they like it... you are all fools.