World consumer confidence follows U.S. down


I guess that when the United States sneezes, the world catches a cold. Consumer sentiment was announced to be circling the drain in the United States and the world economy dropped for the first time in four months.

The Bloomberg Professional Global Confidence Index fell to 39.13 this month – from 43.57 last month. Your benchmark: anything below 50 means that there are more pessimists than optimists. In the United States, index fell from 36.7 to 29.5, suggesting that we're more pessimistic than the rest of the world.


There's good reason for pessimism. Between the June and July surveys, the IMF and World Bank lowered their global growth projections from the year. And, Vice President Joseph Biden spoke (bad enough) – saying that the administration misread the economy. President Barack Obama expects an already high unemployment rate of 9.5% to increase in the coming months.

The index fell in Western Europe but increased in Asia from 58.2 to 59.4.

So, yet again, we're told to dig in for a long recession. But, nobody should be surprised. Early optimism amounted to nothing more than trying to will a recovery, which rarely works. We're now in the position of having to replace years of vacuous wealth with the real thing. It's not going to happen on its own.

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