FeedPosted Nov 6th 2009 12:00PM by Mark Fightmaster (RSS feed)
Filed under: Deals, Columns, NIKE, Inc'B' (NKE), Business of sports
An interesting situation developed this week in Florida, where Heir Jordan (Michael's son Marcus) cost the University of Central Florida (UCF) its $3 million sponsorship with Adidas. Marcus felt it necessary to wear Nike (NYSE: NKE) basketball shoes, since they were his father's Nike Air Jordans.
Jordan took to the court in an all-white pair of Nike Air Jordans, which differed from the school's normal black-and-white Adidas basketball shoes. Jordan wore ankle braces with the Adidas logo displayed, but this was a cursory move made to placate Adidas. In fact, the move may have been made so he could say that he was wearing Adidas, just not the shoes. Quite honestly, there is a little soap opera surrounding the situation, so let's take a deeper look.
Continue reading JockStocks: Some thoughts on the Marcus Jordan/Central Florida/Adidas situation
Posted Oct 2nd 2009 12:10PM by Mark Fightmaster (RSS feed)
Filed under: Columns, NIKE, Inc'B' (NKE), Business of sports
To Mike Vick or not to Mike Vick, that is the question, and the controversy that is surrounding athletic apparel giant Nike (NYSE: NKE).
Actually it isn't too much of a question, mainly because the company that once used Vick as a celebrity endorser dumped him and his products once he was arrested and charged with running a dog-fighting ring. Vick has spent his time in prison and has since been signed as a back-up quarterback for the Philadelphia Eagles.
Well, earlier this week Mike Principe (one of Vick's agents) announced that Vick had recently inked a deal with Nike. This announcement caused quite a bit of Internet backlash toward the Swoosh, but there were many that thought the deal was "bogus." (That quote is from a tweet by CNBC's Darren Rovell.)
Continue reading JockStocks: A look at the Nike/Mike Vick saga
Posted Sep 25th 2009 5:00PM by Mark Fightmaster (RSS feed)
Filed under: Columns, Business of sports
I didn't want to do it, I didn't want to cover the Dallas Cowboys' new stadium. Mainly because anyone that watches any of the sports channels or any of the NBC network has seen plenty of Jerry Jones and the Palace in Dallas (as some call it).
This $1.15 billion (yes, with a B) stadium is the definition of opulence, as it boasts a high-end steakhouse, tex-mex food, and something called a Cowboyrito. If you are thirsty, you can drop 12 bucks on a Patron margarita in the club lounge, or you could try a frozen Cowboyrita for 14 bucks (Cowboyrita? Seriously?).
I found it very interesting reading the Bloomberg article covering the stadium, especially when they estimated that it will cost $200 per person to go to a game. Yes, that is an average and it takes the high-end tickets into account, but I would be interested to see how much it costs for other teams. We the fans can't afford to go to these palaces and enjoy a game thanks to the ticket prices. I would love to see a game in Dallas Stadium, the new Yankee Stadium, or Citi Field in New York -- but I have a mortgage to pay.
Continue reading JockStocks: The Palace in Dallas shows that owners are out of touch with the average fan
Posted Sep 18th 2009 2:00PM by Mark Fightmaster (RSS feed)
Filed under: Columns, Business of sports
So, anyone catch the premier of The Ultimate Fighter 10: Heavyweights (TUF) on Wednesday? It appears that many people did, as it is one of the topics creating some buzz in the internet world thereafter. I saw some of the highlights, as I wasn't home when the show was on, and one word describes what I saw: brutal. Let me address that in a minute, I want to first address the big news of the night -- Kimbo is back.
Yes, Dana White (UFC president and promoter extraordinaire) finally convinced internet fighting sensation (and former EliteXC fighter) Kimbo Slice that he would have to work his way into the UFC by competing in TUF. After Wednesday's episode, it sure seems that Slice is going to have to work for his spot in UFC. White has not assembled the group of tomato cans that Kimbo was going to face in EliteXC before his loss and the company's demise. Kimbo is going to have to fight against experienced fighters who actually have ground games (gasp!).
Continue reading JockStocks: Thoughts on The Ultimate Fighter 10
Posted Sep 11th 2009 5:00PM by Mark Fightmaster (RSS feed)
Filed under: Columns, Business of sports
So, a week ago, I decided to tackle the NFL's blackout policy, basically arguing that the current economic situation warrants the lifting of this archaic rule. That said, the topic has been in the collective conscience this week, what with the NFL kicking off on Thursday.
What is interesting is that several teams (including the Arizona Cardinals, Tampa Bay Buccaneers, and my Cincinnati Bengals) have been granted a 24-hour extension to get these games sold out. Typically, a team needs to be a couple of thousand tickets away from a sell out in order to get such an extension. I wonder first if this extension may have been made to placate the teams more than to allow the fans another day to get the games sold out.
Continue reading JockStocks: Is the NFL lifting its blackout rule? Not quite
Posted Sep 4th 2009 4:30PM by Mark Fightmaster (RSS feed)
Filed under: Columns, Business of sports

Living in Cincinnati, I have become well acquainted with the National Football League's (NFL) "blackout rule." This rule states that if a game is not sold out by the Thursday before a home game (actually, 72 hours before a game for Monday and
Saturday games), the game will not be shown on local television. I don't think the policy is necessarily fair, but I understand the thinking behind the rule --- why show a game on local television if the home team can not sell out the stadium? However, I think there are some extenuating circumstances this year that Commissioner Roger Goodell needs to consider.
First things first. At a meeting on Thursday with NFL writers, Goodell said as much as 20% of the NFL's games could be
blacked out this season. Goodell noted that as few as 80% of this season's games will be carried in the home team's market --- a far cry from the 95% of the games that have been carried in the local markets in the past four years. In fact, last year just nine of the 256 regular season NFL games were blacked out for the home team.
Continue reading JockStocks: Should the NFL lift its blackout rule?
Posted Aug 28th 2009 11:00AM by Mark Fightmaster (RSS feed)
Filed under: Columns, Business of sports
We've got the U.S. Open in New York right around the corner -- that's tennis folks -- and one of America's most recognizable stars, James Blake, has announced a collaboration with Fila to develop co-branded apparel. The agreement is being called a "co-branded collaboration" that is "inspired by the ATP world Tour tennis star's life and interests."
The collaboration between the two started back in January, when Blake and privately owned Fila began developing co-branded footwear, apparel, and accessories. The trademark was developed by Blake, and he settled on Thomas Reynolds as the line's name. Thomas Reynolds is the first and middle name of James' father, who Blake notes he was blessed to grow up with because his father taught him values that have been "the key to his success both on and off court." Blake's father passed away in 2004, succumbing to cancer.
Continue reading JockStocks: James Blake's new clothing line isn't about him
Posted Aug 21st 2009 2:50PM by Mark Fightmaster (RSS feed)
Filed under: Rants and raves, Columns, Business of sports

So, how would I fix ESPN? There is a reason I am talking about this topic today. My idea was sparked by an
interview conducted by Darren Rovell with
ESPN The Magazine's general manager Gary Hoenig. The interview focused on a new promotion that offers the magazine and ESPN.com's pay site (Insider) for a year for $1. The offer is for current subscribers only, requires you to sign up for auto pay on credit card, and is one heck of a deal. This is actually a good move, because the customers should realize how nice both of these subscriptions are (I have had the magazine, and it is decent) and pony up the money for subscriptions when the time comes. I have never used the Insider, but it boasts extra knowledge for subscribers, and the subscription wall has cost me some valuable fantasy football knowledge in the past.
Continue reading JockStocks: How to fix ESPN
Posted Aug 14th 2009 2:40PM by Mark Fightmaster (RSS feed)
Filed under: Columns, Business of sports
Way back when there was this idea called the United States Football League. It had a few good years and a few big names (Jim Kelly, Herschel Walker, and Reggie White) before it failed. Then there was the World League of American Football, featuring teams across the U.S., but no true big-name players. Eventually the World League became just that, with expansion into Europe and the moniker NFL Europe;then that league failed.
Then there was the once-popular Arena League, which boasted Kurt Warner and owners like Jon Bon Jovi. The Arena League lasted nearly 20 years before it took last season off and appears ready to fade into oblivion. Oh, and let's not forget the Extreme Football League (XFL), run by Vince McMahon (of WWE fame). I mean who can forget "He Hate Me?" This terrible business decision lasted one season (and I was suckered into an XFL fantasy league).
Continue reading JockStocks: Is the United Football League destined for failure?
Posted Aug 11th 2009 4:40PM by Tom Barlow (RSS feed)
Filed under: Deals, Business of sports
When it first appeared, fans flocked to the television to watch the world's best poker players and the world's biggest chumps vie for huge pots on the World Poker Tour (NASDAQ: WPTE). Unfortunately, one of the biggest losers walking away from the table now is the World Poker Tour itself, having turned a table stake at one time estimated at $500 million into chump change. Last week, the company announced that it had reached agreement to sell all its rights and operations for slightly over $9 million, plus a share of future profits, to Gamynia Enterprises, a privately held company.
According to the Wall Street Journal (subscription required), WPT was a victim of its own success. Given the eagerness of the gaming industry to popularize its products, there was no shortage of funds to sponsor poker broadcasts. And the low cost of producing such entertainment meant that any idiot could set up a camera and create a show (and many did). At one time, poker was on television more often than Billy Mays.
Continue reading World Poker Tour -- the house loses
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