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Starbucks vs. McDonald's in pictures

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McDonald's is known for its anti-ambiance
McDonald's is known for its anti-ambiance

As Michael Rainey pointed out, McDonald's isn't known for its ambiance -- the opposite is true. So is McDonald's strategy of challenging Starbucks for a coffeeshop going to work?

sarah gilbert

Oct 6th 2007 2:19PM

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Last updated: November 26, 2009: 12:44 AM

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