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<generator>Blogsmith http://www.blogsmith.com/</generator><item><title><![CDATA[Facebook COO friends Disney board]]></title><link>http://www.bloggingstocks.com/2009/12/23/facebook-coo-friends-disney-board/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2009/12/23/facebook-coo-friends-disney-board/</guid><comments>http://www.bloggingstocks.com/2009/12/23/facebook-coo-friends-disney-board/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/dis/" rel="tag">Walt Disney (DIS)</a></p><img vspace="4" hspace="4" border="1" align="right" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2009/12/fb.jpg" alt="" />The Walt Disney Company (<a href="http://www.dailyfinance.com/quotes/the-walt-disney-company/dis/nys">DIS</a>) has a high-caliber board of directors, which includes heavyweights like Apple, Inc.'s (<a href="http://www.dailyfinance.com/quotes/apple-inc/aapl/nas">AAPL</a>) Steve Jobs. Having solid leadership has been critical for the company's growth, which is not easy when dealing with the whims of kids.<br />
<br />
So, this week Disney <a href="http://www.mercurynews.com/breaking-news/ci_14057303">added</a> another top operator to its board: the COO of Facebook, Sheryl Sandberg. While she has held the post since only March 2008, her Internet savvy is much deeper. For example, she managed the highly successful AdWords and AdSense programs at Google Inc. (<a href="http://www.dailyfinance.com/quotes/google-inc/goog/nas">GOOG</a>).<p><a href="http://www.bloggingstocks.com/2009/12/23/facebook-coo-friends-disney-board/" rel="bookmark">Continue reading <em>Facebook COO friends Disney board</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2009/12/23/facebook-coo-friends-disney-board/">Facebook COO friends Disney board</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Wed, 23 Dec 2009 18:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2009/12/23/facebook-coo-friends-disney-board/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/19292804/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/12/23/facebook-coo-friends-disney-board/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>adsense</category><category>adwords</category><category>Facebook</category><category>featured</category><category>sheryl sandberg</category><category>SherylSandberg</category><category>steve jobs</category><category>SteveJobs</category><dc:creator><![CDATA[Tom Taulli]]></dc:creator><pubDate>Wed, 23 Dec 2009 18:00:00 EST</pubDate></item><item><title><![CDATA[Google powers 72% of all U.S. web searches in February]]></title><link>http://www.bloggingstocks.com/2009/03/11/google-powers-72-of-all-u-s-web-searches-in-february/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2009/03/11/google-powers-72-of-all-u-s-web-searches-in-february/</guid><comments>http://www.bloggingstocks.com/2009/03/11/google-powers-72-of-all-u-s-web-searches-in-february/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/products-and-services/" rel="tag">Products and Services</a>, <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a></p><img vspace="4" hspace="4" border="0" align="right" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2009/03/goog.jpg" alt="" /><a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas">Google, Inc.</a> (NASDAQ: <a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas">GOOG</a>) continued its torrid command of the internet search market in February, powering 72% of all those searches. As always, the next three competitors were way behind: <a href="http://finance.aol.com/quotes/yahoo-inc/yhoo/nas">Yahoo!</a> (NASDAQ: <a href="http://finance.aol.com/quotes/yahoo-inc/yhoo/nas">YHOO</a>) has 17% of the market, <a href="http:// http://finance.aol.com/quotes/microsoft-corporation/msft/nas">Microsoft Corp.</a> (NASDAQ: <a href="http:// http://finance.aol.com/quotes/microsoft-corporation/msft/nas">MSFT</a>) had 6% and Ask.com had 4%.<p><a href="http://www.bloggingstocks.com/2009/03/11/google-powers-72-of-all-u-s-web-searches-in-february/" rel="bookmark">Continue reading <em>Google powers 72% of all U.S. web searches in February</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2009/03/11/google-powers-72-of-all-u-s-web-searches-in-february/">Google powers 72% of all U.S. web searches in February</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Wed, 11 Mar 2009 13:40:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://money.cnn.com/news/newsfeeds/articles/djf500/200903101359DOWJONESDJONLINE000652_FORTUNE5.htm>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/03/11/google-powers-72-of-all-u-s-web-searches-in-february/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1484778/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/03/11/google-powers-72-of-all-u-s-web-searches-in-february/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Adsense</category><category>Ask.com</category><category>GOOG</category><category>google</category><category>Google Ads</category><category>Google search</category><category>GoogleAds</category><category>GoogleSearch</category><category>Hitwise</category><category>inthenews</category><category>msft</category><category>yhoo</category><dc:creator><![CDATA[Brian White]]></dc:creator><pubDate>Wed, 11 Mar 2009 13:40:00 EST</pubDate></item><item><title><![CDATA[Google (GOOG): Back to $300]]></title><link>http://www.bloggingstocks.com/2008/09/30/google-goog-back-to-300/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2008/09/30/google-goog-back-to-300/</guid><comments>http://www.bloggingstocks.com/2008/09/30/google-goog-back-to-300/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/recession/" rel="tag">Recession</a></p><p><a href="http://finance.aol.com/quotes/google-inc/goog/nas">Google</a> (NASDAQ: <a href="http://finance.aol.com/quotes/google-inc/goog/nas">GOOG</a>)'s shares closed down at $381 Monday. That is against an all-time high of over $747. They may have much further to fall. </p>
<p><a href="http://finance.yahoo.com/q/ae?s=GOOG">According to</a> <em>Thomson/First Call, </em>analysts expect Google's revenue for the calendar fourth quarter to rise 32% and EPS to go from $4.43 last year to $5.30 in the quarter that ends in December.</p>
<p>Google's stock price early this year was fueled by a <a href="http://investor.google.com/releases/2007Q4.html">51% increase in revenue</a> in Q4 2007. EPS per diluted share rose from $3.29 to $3.79. </p>
<p>Can Google grow well over 30% again in the teeth of a recession that could badly hurt many of the companies large and small who use Google's AdSense marketing program to drive business? In the current credit crisis, Google could be hurt much more than many investors imagine. There is already talk that companies that cannot get credit may miss payrolls and begin layoffs. That would certainly curtail marketing and spending for the holiday season.</p>
<p>If the present liquidity crisis gets worse, many companies will badly need cash just to keep their doors open. That makes finding money for advertising tough. Could Google's revenue growth rate fall below 20%? Or 15%? It is easier to imagine that with each passing day.</p>
<p>Google last traded below $300 in October 2005. The economy was OK then.</p>
<p><em>Douglas A. McIntyre is an editor at 247wallst.com. </em></p>
<p> </p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2008/09/30/google-goog-back-to-300/">Google (GOOG): Back to $300</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Tue, 30 Sep 2008 10:30:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://investor.google.com/releases/2007Q4.html>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/09/30/google-goog-back-to-300/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1328448/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/09/30/google-goog-back-to-300/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>adsense</category><category>advertising</category><category>GOOG</category><category>google</category><category>inthenews</category><category>recession</category><dc:creator><![CDATA[Douglas McIntyre]]></dc:creator><pubDate>Tue, 30 Sep 2008 10:30:00 EST</pubDate></item><item><title><![CDATA[Google finds a new way to make money]]></title><link>http://www.bloggingstocks.com/2008/05/31/google-finds-a-new-way-to-make-money/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2008/05/31/google-finds-a-new-way-to-make-money/</guid><comments>http://www.bloggingstocks.com/2008/05/31/google-finds-a-new-way-to-make-money/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/launches/" rel="tag">Launches</a>, <a href="http://www.bloggingstocks.com/category/consumer-experience/" rel="tag">Consumer Experience</a>, <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a></p><p><img  hspace="4" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2008/05/feedburner-logo.jpg" align="right" vspace="4" border="1" alt="" />When <a href="http://finance.aol.com/quotes/google-inc/goog/nas">Google</a> (NASDAQ: <a href="http://finance.aol.com/quotes/google-inc/goog/nas">GOOG</a>) bought RSS company Feedburner, experts seemed to think it made a good match with the search companies big blog business, Blogger. Most people who keep blogs use RSS as a way to get their content out. Google could offer a platform for blogging with Blogger, selling ads with AdSense, and distributing content with FeedBurner.</p>
<p>The system has one flaw. Google did not set up a system for selling ads in Feedburner so that consumers looking at a site's RSS feed would also see targeted ads next to the headlines. It was a break in the system which made it incomplete in terms of helping blogs drive profits. </p>
<p>Google has fixed that. According to <em>Alley Insider,</em> "for content publishers who have long feared RSS as a monetization-killer, AdSense for feeds <a href="http://www.alleyinsider.com/2008/5/adsense_for_rss_coming_to_google_s_feedburner_finally_goog_">somewhat levels the playing field</a>." The trouble with running blogs or other small websites is the lack of ways to bring in revenue. Google is offering a partial solution to that.</p>
<p>Of course, since Google keeps a large portion of the AdSense for Feedburner revenue, the huge tech company is looking after its own interests.</p>
<p><em>Douglas A. McIntyre is an editor at 247wallst.com and author of the</em> <a href="http://www.247wallst.com/10_stocks_under_10_dollars_newsletter.html">Ten Stocks Under $10 Newsletter<em>.</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2008/05/31/google-finds-a-new-way-to-make-money/">Google finds a new way to make money</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Sat, 31 May 2008 12:40:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2008/05/31/google-finds-a-new-way-to-make-money/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1211250/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/05/31/google-finds-a-new-way-to-make-money/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>AdSense</category><category>Blogger</category><category>Feedburner</category><category>GOOG</category><category>Google</category><category>inthenews</category><category>RSS</category><category>RSS ads</category><dc:creator><![CDATA[Douglas McIntyre]]></dc:creator><pubDate>Sat, 31 May 2008 12:40:00 EST</pubDate></item><item><title><![CDATA[Is Google destructive to small businesses?]]></title><link>http://www.bloggingstocks.com/2008/04/30/is-google-destructive-to-small-businesses/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2008/04/30/is-google-destructive-to-small-businesses/</guid><comments>http://www.bloggingstocks.com/2008/04/30/is-google-destructive-to-small-businesses/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/competitive-strategy/" rel="tag">Competitive Strategy</a>, <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/wmt/" rel="tag">Wal-Mart (WMT)</a></p><img vspace="4" hspace="4" border="0" align="right" alt="" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2008/04/goog.jpg" /><a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas">Google, Inc.</a> (NASDAQ: <a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas">GOOG</a>) has risen from the ranks of startup to one of the most powerful advertising forces on the planet in about a decade. Although it maintains a corporate mantra of "don't be evil," the company's absolute power over the world of internet advertising borders on on the <em>perception</em> of monopoly just because it has the best product in all the right places. Notice I used the word "perception" there. Is Google a monopoly because it simply has the best product that customers apparently use and love? Of course not.<br /><br />Similar to how <a href="http://finance.aol.com/quotes/wal-mart-stores-inc/wmt/nys">Wal-Mart Stores, Inc.</a> (NYSE: <a href="http://finance.aol.com/quotes/wal-mart-stores-inc/wmt/nys">WMT</a>) rose to power, Google got there by providing something the competitors didn't: the best product presented in the best way that was the most useful for the consumer. Wal-Mart opened more stores and offered the lowest prices, and consumers noticed and made it the largest retailer in the world as a result. Google is the largest internet advertiser in the world using the same means in a way, but like Wal-Mart, it has competitors (albeit, with much smaller market shares).<br /><br />But when a company controls so much of the ad market in the online space, smaller advertisers and businesses that want to break onto the scene and fight with larger competitors that may be slower and tuned out will have to use Google at some point. To grow, one simply cannot do business the way it was done in the past. Just like the small and scrappy manufacturer trying to get into Wal-Mart but can't due to the larger companies offering the same widgets at much lower prices, this effect works inside Google too. Advertisers bid on keywords and if they can remain relevant to the consumer within Google's search results, they <a href="http://www.theglobeandmail.com/servlet/story/RTGAM.20080429.wvox0430/BNStory/SpecialEvents2">can out-spend smaller advertisers day in and day out</a>. Are these market forces some kind of monopolistic behavior? Google doesn't control this -- it is simply giving the most relevant information to the customer. Still, one can see the spot Google could be in very shortly, if it isn't already there.<p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2008/04/30/is-google-destructive-to-small-businesses/">Is Google destructive to small businesses?</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Wed, 30 Apr 2008 15:35:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.theglobeandmail.com/servlet/story/RTGAM.20080429.wvox0430/BNStory/SpecialEvents2>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/04/30/is-google-destructive-to-small-businesses/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1181680/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/04/30/is-google-destructive-to-small-businesses/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>AdSense</category><category>GOOG</category><category>Google</category><category>Small business</category><category>SmallBusiness</category><category>wmt</category><dc:creator><![CDATA[Brian White]]></dc:creator><pubDate>Wed, 30 Apr 2008 15:35:00 EST</pubDate></item><item><title><![CDATA[IncrediMail back in favor with Google]]></title><link>http://www.bloggingstocks.com/2008/01/21/incredimail-back-in-favor-with-google/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2008/01/21/incredimail-back-in-favor-with-google/</guid><comments>http://www.bloggingstocks.com/2008/01/21/incredimail-back-in-favor-with-google/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/internet/" rel="tag">Internet</a>, <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/marketing-and-advertising/" rel="tag">Marketing and Advertising</a>, <a href="http://www.bloggingstocks.com/category/israel/" rel="tag">Israel</a></p><p>Though we still don't know exactly what happened, <a href="http://finance.aol.com/quotes/incredimail-ltd/mail/nas?tabs=quotesandnews">IncrediMail</a> (NASDAQ: <a href="http://finance.aol.com/quotes/incredimail-ltd/mail/nas?tabs=quotesandnews">MAIL</a>) <a href="http://www.incredimail-corp.com/press_center/press_release/pr_jan_21_08.asp">announced</a> today that it has been re-instated by <a href="http://finance.aol.com/quotes/google-inc/goog/nas">Google</a> (NASDAQ: <a href="http://finance.aol.com/quotes/google-inc/goog/nas">GOOG</a>) as an AdSense Online customer. As a reminder, about two weeks ago, in a shocking announcement, IncrediMail was let go by Google as an AdSense customer. In response, IncrediMail stock has gotten crushed. Though Q1 '08 is sure to be bad, as AdSense is a major revenue driver for the Israeli company, I would expect them to get back on track moving forward.</p>
<p>"We are pleased to be able to resolve this setback so quickly and in such a positive way," said Yaron Adler, <a href="http://israelnewsletter.com/2007/12/08/israel-opportunity-investor-ceo-interview-with-incredimails-mail-yaron-adler/">IncrediMail's</a> CEO. "Google's co-operation in re-instating our account, together with the feedback we've received from other search engine companies, makes us more optimistic than ever regarding the potential of the search business to drive our results, validating our long-term growth strategies."</p>
<p>While I think that there are still problems at the internet firm, after what it did to get shut down in the first place, at current levels the stock actually looks attractive.</p>
<p><em>Aaron Katsman is the lead Portfolio Manager and Managing Director of America Israel Investment Associates, LLC. and Senior Editor of </em><a href="http://www.israelnewsletter.com/"><em><font color="#0072bc">IsraelNewsletter.com</font></em></a><em>. DISCLOSURE: Writer has no positions in any stock mentioned as of 1/21/08</em></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2008/01/21/incredimail-back-in-favor-with-google/">IncrediMail back in favor with Google</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Mon, 21 Jan 2008 09:10:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.incredimail-corp.com/press_center/press_release/pr_jan_21_08.asp>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/01/21/incredimail-back-in-favor-with-google/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1092040/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/01/21/incredimail-back-in-favor-with-google/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>adsense</category><category>google</category><category>incredimail</category><category>israelnewsletter.com</category><dc:creator><![CDATA[Aaron Katsman]]></dc:creator><pubDate>Mon, 21 Jan 2008 09:10:00 EST</pubDate></item><item><title><![CDATA[Google cuts off Incredimail]]></title><link>http://www.bloggingstocks.com/2008/01/11/google-cuts-off-incredimail/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2008/01/11/google-cuts-off-incredimail/</guid><comments>http://www.bloggingstocks.com/2008/01/11/google-cuts-off-incredimail/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/press-releases/" rel="tag">Press Releases</a>, <a href="http://www.bloggingstocks.com/category/internet/" rel="tag">Internet</a>, <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/israel/" rel="tag">Israel</a></p><p><a href="http://www.marketwatch.com/news/story/incredimail-says-google-halted-their/story.aspx?guid=%7B450BBE12%2DEB6E%2D41C4%2D8328%2D127B0E502AF1%7D&amp;siteid=aolpfaolpf1">News</a> that <a href="http://finance.aol.com/quotes/google-inc/goog/nas?tabs=quotesandnews">Google</a> (NASDAQ: <a href="http://finance.aol.com/quotes/google-inc/goog/nas?tabs=quotesandnews">GOOG</a>) has decided to stop the AdSense partnership with the Israeli <a href="http://finance.aol.com/quotes/incredimail-ltd/mail/nas">Incredimail </a>(NASDAQ: <a href="http://finance.aol.com/quotes/incredimail-ltd/mail/nas">MAIL</a>) has sent Incredimail stock tumbling. The company said that Google is disabling ads to search result pages displayed through the Incredimail account, and in addition that the Company's AdSense account has been disabled. In 2006 and 2007, search revenues powered by Google's AdSense program made a significant contribution to the Company's results.</p>
<p>There is no reason for this move yet and I shudder to think what happened to cause Google to cancel the program. Incredimail stock has been under pressure since the company announced it was going to focus resources on the top line to grow revenues, at the potential expense of short-term profitability. While this is a short-term setback for the internet company, I am sure that it will quickly announce a new partnership. With the stock under $5, this may be the bottom. This is a very <a href="http://israelnewsletter.com/2007/12/08/israel-opportunity-investor-ceo-interview-with-incredimails-mail-yaron-adler/">interesting</a> company with a cool product. The company still has cash of more than $20 million and the stock has a market-cap of less than $40 million. Keep in mind too that both revenue streams continue to grow. It may yet turn out to be an Incredible story.</p>
<p><em>Aaron Katsman is the lead Portfolio Manager and Managing Director of America Israel Investment Associates, LLC. and Senior Editor of </em><a href="http://www.israelnewsletter.com/"><em>IsraelNewsletter.com</em></a><em>. DISCLOSURE: Writer's fund has no positions in any stock mentioned as of 1/11/08.</em></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2008/01/11/google-cuts-off-incredimail/">Google cuts off Incredimail</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Fri, 11 Jan 2008 10:10:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.marketwatch.com/news/story/incredimail-says-google-halted-their/story.aspx?guid=%7B450BBE12%2DEB6E%2D41C4%2D8328%2D127B0E502AF1%7D&amp;siteid=aolpfaolpf1>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/01/11/google-cuts-off-incredimail/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1084257/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/01/11/google-cuts-off-incredimail/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>11108</category><category>adsense</category><category>goog</category><category>google</category><category>incredimail</category><category>internet</category><category>inthenews</category><category>israel</category><category>mail</category><dc:creator><![CDATA[Aaron Katsman]]></dc:creator><pubDate>Fri, 11 Jan 2008 10:10:00 EST</pubDate></item><item><title><![CDATA[Short interest in Microsoft (MSFT) falls ahead of Halo 3 release]]></title><link>http://www.bloggingstocks.com/2007/09/26/short-interest-in-microsoft-msft-falls-ahead-of-halo-3-release/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/09/26/short-interest-in-microsoft-msft-falls-ahead-of-halo-3-release/</guid><comments>http://www.bloggingstocks.com/2007/09/26/short-interest-in-microsoft-msft-falls-ahead-of-halo-3-release/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/deals/" rel="tag">Deals</a>, <a href="http://www.bloggingstocks.com/category/industry/" rel="tag">Industry</a>, <a href="http://www.bloggingstocks.com/category/competitive-strategy/" rel="tag">Competitive Strategy</a>, <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/msft/" rel="tag">Microsoft (MSFT)</a></p><p><a href="http://www.flickr.com/photos/majornelson/1438933381/"><img vspace="4" hspace="4" border="0" align="right" alt="Halo's Master Chief visits Nasdaq floor."  src="http://www.blogcdn.com/www.bloggingstocks.com/media/2007/09/halo-3-master-chief-at-nasdaq.jpg" /></a>Shares <a href="http://www.247wallst.com/2007/09/september-nasda.html">sold short</a> in <a href="http://finance.aol.com/quotes/microsoft-corporation/msft/nas">Microsoft</a> (NASDAQ: <a href="http://finance.aol.com/quotes/microsoft-corporation/msft/nas">MSFT</a>) fell 14.1 million shares in September to 83 million. It seems that the shorts knew enough to get out ahead of good news. </p>
<p>So far this year, Microsoft's stock has been flat, but over the last three days it has moved up more than 3% on news that it had released its Halo 3 video game and that it is in talks to buy part of social network Facebook.</p>
<p>The enthusiasm about Halo may be well-placed. In the company's last fiscal year, its devices business lost $1.9 billion on $6.1 billion in revenue. The previous year was not any better. The world's largest software company needs a catalyst to drive sales of its Xbox 360, and Halo 3 may well do that.</p>
<p>The Facebook deal has also drawn a great deal of attention. Rival <a href="http://finance.aol.com/quotes/google-inc/goog/nas">Google</a> (NASDAQ: <a href="http://finance.aol.com/quotes/google-inc/goog/nas">GOOG</a>) is building a large advertising platform using its own search inventory combined with impressions that it gets from its AdSense network. To expand that business, it is buying DoubleClick and has a deal to sell ads on social network leader MySpace. AOL is making moves in the same business. It owns Advertising.com, the largest ad network, and has just bought behavior targeting company Tacoda.</p>
<p>That leaves Microsoft sitting well behind its rivals. A deal with Facebook could help expand a network around its portal, MSN. Online services lost $732 million last year. </p>
<p>It may be that the company is facing up to its online and devices problems. That could be good news.</p>
<p><em>Douglas A. McIntyre is a partner at 24/7 Wall St. </em></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/09/26/short-interest-in-microsoft-msft-falls-ahead-of-halo-3-release/">Short interest in Microsoft (MSFT) falls ahead of Halo 3 release</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Wed, 26 Sep 2007 09:56:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.247wallst.com/2007/09/september-nasda.html>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/09/26/short-interest-in-microsoft-msft-falls-ahead-of-halo-3-release/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/998530/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/09/26/short-interest-in-microsoft-msft-falls-ahead-of-halo-3-release/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>adsense</category><category>advertising.com</category><category>aol</category><category>doubleclick</category><category>facebook</category><category>goog</category><category>google</category><category>halo 3</category><category>Halo3</category><category>inthenews</category><category>microsoft</category><category>msft</category><category>msn</category><category>myspace</category><category>tacoda</category><dc:creator><![CDATA[Douglas McIntyre]]></dc:creator><pubDate>Wed, 26 Sep 2007 09:56:00 EST</pubDate></item><item><title><![CDATA[Google (GOOG) gets CNN exclusive ad pact]]></title><link>http://www.bloggingstocks.com/2007/08/28/google-goog-gets-cnn-exclusive-ad-pact/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/08/28/google-goog-gets-cnn-exclusive-ad-pact/</guid><comments>http://www.bloggingstocks.com/2007/08/28/google-goog-gets-cnn-exclusive-ad-pact/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/twx/" rel="tag">Time Warner (TWX)</a>, <a href="http://www.bloggingstocks.com/category/marketing-and-advertising/" rel="tag">Marketing and Advertising</a></p><a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas">Google Inc.</a> (NASDAQ: <a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas">GOOG</a>) <a href="http://money.aol.com/news/articles?id=n20070828082709990017">has signed</a> an exclusive pact with <a href="http://finance.aol.com/quotes/time-warner-inc/twx/nys">Time Warner Inc.</a>'s (NYSE: <a href="http://finance.aol.com/quotes/time-warner-inc/twx/nys">TWX</a>) CNN unit to use Google's AdSense advertising program for text-based ads. <br /><br />The AdSense service will place contextually relevant ads alongside CNN.com content, allowing both small and large advertisers to target CNN.com specifically. Google will serve as the exclusive provider of auction-based text advertisements throughout CNN.com. <br /><br />Without seeing the contracts it is impossible to know how this ad money will be divided, and it isn't known if Google had to pony up cash or any guarantees to get this on an exclusive basis. The Google pact isn't exactly a huge surprise either because if you look at the CNN.com site, its search function already has the "POWERED BY GOOGLE" feature.<br /><br />It may be a surprise that CNN isn't using the Advertising.com platform, although it would seem a safe bet that this could fuel all sorts of speculation between the two platforms. After the strong advertising reach the company showed <a href="http://www.bloggingstocks.com/2007/08/17/time-warners-internet-superstar-advertising-com/">in the most recent comScore data</a> it would seem quite a strong platform. This also brings more 'outside revenues' rather than one Time Warner unit generating revenue for another unit. CNN is not part of AOL so this would 'likely' be independent of any future arrangements between the two companies.<br /><br /><strong>Update (Aug 29): An email sent to me from a CNN employee states that the relationship is still there and this will not affect the Advertising.com pact with CNN.</strong><br /><br /><em>Jon Ogg is a partner in 24/7 Wall St., LLC; he produces the <a href="http://www.247wallst.com/special_situation_newsletter.html">Special Situation Investing Newsletter</a> and does not own securities in the companies he covers.</em><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/08/28/google-goog-gets-cnn-exclusive-ad-pact/">Google (GOOG) gets CNN exclusive ad pact</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Tue, 28 Aug 2007 12:50:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://money.aol.com/news/articles/_a/cnncom-inks-multi-year-advertising/n20070828082709990017>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/08/28/google-goog-gets-cnn-exclusive-ad-pact/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/975596/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/08/28/google-goog-gets-cnn-exclusive-ad-pact/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>AdSense</category><category>Advertising.com</category><category>AOL</category><category>CNN</category><category>GOOG</category><category>Google</category><category>inthenews</category><category>Time Warner</category><category>TWX</category><dc:creator><![CDATA[Jon Ogg]]></dc:creator><pubDate>Tue, 28 Aug 2007 12:50:00 EST</pubDate></item><item><title><![CDATA[Google (GOOG) sued by American Airlines]]></title><link>http://www.bloggingstocks.com/2007/08/18/google-goog-sued-by-american-airlines/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/08/18/google-goog-sued-by-american-airlines/</guid><comments>http://www.bloggingstocks.com/2007/08/18/google-goog-sued-by-american-airlines/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/law/" rel="tag">Law</a>, <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/marketing-and-advertising/" rel="tag">Marketing and Advertising</a></p><img height="64" src="http://www.google.com/intl/en_ALL/images/logo.gif" width="160" align="right" alt="" />
<p>Paid-search giant <a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas">Google</a> (NASDAQ: <a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas">GOOG</a>) has been sued by <a href="http://finance.aol.com/quotes/amr-corporation/amr/nys?tabs=quotesandnews">AMR Corp.</a>'s (NYSE: <a href="http://finance.aol.com/quotes/amr-corporation/amr/nys?tabs=quotesandnews">AMR</a>) American Airlines over <a href="http://money.aol.com/news/articles/_a/airline-sues-google-over-keyword-ads/n20070817184809990033">an advertising dispute</a>, according to the Associated Press. The suit alleges that Google would sell American Airlines-trademarked keywords to rival airlines. In doing so, Google obviously managed to seriously offend the management at American.</p>
<p>It's interesting that Google refused to settle with American before the case went to court. It proves that Google is aware of these practices and feels they can justify them.</p>
<p>I'd assume that Google refused to settle based on a previous legal decision -- this one related to Geico, a segment of <a href="http://finance.aol.com/quotes/berkshire-hathaway-inc-del/brk.a/nys?tabs=quotesandnews">Berkshire Hathaway</a> (NYSE: <a href="http://finance.aol.com/quotes/berkshire-hathaway-inc-del/brk.a/nys?tabs=quotesandnews">BRK.A</a>). This case was very similar to American's. Geico was angry because other insurance companies had been allowed to purchase advertising under the term "Geico," a trademark of the company. In this case, the judge decided that Google's procedures were actually legal.</p>
<p>Despite the popularity of Google's search engine, one has to wonder if advertisers or publishers are ever going to seriously put their feet down against Google's practices. Google collects more than half of the AdSense program's revenues for itself and remains incredibly secretive, even to its best publishers. As this case displays, Google also has controversial practices with advertising customers -- practices that could come back and haunt this company in the future.</p>
<p>I'd argue that the company's earnings multiple of 40 and powerful growth estimates from analysts don't reflect the potential risks involved in the company's sometimes-deceptive practices.</p>
<p><em>Disclosure: Kevin Kelly is long Berkshire Hathaway (B).</em></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/08/18/google-goog-sued-by-american-airlines/">Google (GOOG) sued by American Airlines</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Sat, 18 Aug 2007 09:40:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2007/08/18/google-goog-sued-by-american-airlines/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/968244/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/08/18/google-goog-sued-by-american-airlines/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>AdSense</category><category>american airlines</category><category>AmericanAirlines</category><category>amr</category><category>berkshire hathaway</category><category>BerkshireHathaway</category><category>geico</category><category>goog</category><category>google</category><category>inthenews</category><dc:creator><![CDATA[Kevin Kelly]]></dc:creator><pubDate>Sat, 18 Aug 2007 09:40:00 EST</pubDate></item><item><title><![CDATA[adap.tv gets $10 million to take on Google]]></title><link>http://www.bloggingstocks.com/2007/07/14/adap-tv-gets-10-million-to-take-on-google/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/07/14/adap-tv-gets-10-million-to-take-on-google/</guid><comments>http://www.bloggingstocks.com/2007/07/14/adap-tv-gets-10-million-to-take-on-google/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/ebay/" rel="tag">eBay (EBAY)</a>, <a href="http://www.bloggingstocks.com/category/marketing-and-advertising/" rel="tag">Marketing and Advertising</a>, <a href="http://www.bloggingstocks.com/category/vclk/" rel="tag">ValueClick Inc (VCLK)</a></p><p><img alt="" hspace="4" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2007/07/adaptv.gif" align="right" vspace="4" border="1" />This week, a startup company -- <a href="http://www.adap.tv">adap.tv</a> -- <a href="http://www.dealprofiles.com/vcprofile.htm?VCID=94">raised $10 million</a> from Redpoint Ventures and Gemini Israel Funds.</p>
<p>The company is trying to get a piece of the growing ad market for video. Hey, with the huge success of <a href="http://finance.aol.com/quotes/goog/nas">Google</a>'s (NASDAQ: <a href="http://finance.aol.com/quotes/goog/nas">GOOG</a>) YouTube, it seems like a pretty good idea, right?</p>
<p>The founder of the company, Amir Ashkenazi, does have a lot of credibility. After all, he's the former cofounder of Shopping.com, which sold out to <a href="http://finance.aol.com/quotes/ebay-inc/ebay/nas">eBay</a> (NASDAQ: <a href="http://finance.aol.com/quotes/ebay-inc/ebay/nas">EBAY</a>).</p>
<p>But does his new venture really have a chance? I talked to Chase Norlin, who is the CEO of <a href="http://www.pixsycorp.com">Pixsy</a>, which is a search engine for multimedia. According to him:</p>
<p>"Adap.tv looks a lot like ScanScout, and a variety of other startups looking to become the next 'Adsense for Video.' That space is starting to feel a little crowded to me, not to mention the fact that Google hasn't even entered this market yet. Also, expect the major ad networks and online advertising companies to offer competitive products here as well. I'm sure adap.tv's technology is interesting, but that's not what matters in the online ad space. What matters is publisher reach and a large pool of advertisers to provide solid monetization. That's why companies like ValueClick continue to get stronger despite their non-groundbreaking technology: their advertiser and publisher pool continues to grow and the bigger they get the harder they become to displace."</p>
<p>And, to see more recent venture capital deals, click <a href="http://www.dealprofiles.com/venturecapital.htm">here</a>.</p>
<p><em>Tom Taulli is the author of various books, including the</em> Complete M&amp;A Handbook <em>and the</em> EDGAR-Online Guide to Decoding Financial Statements.</p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/07/14/adap-tv-gets-10-million-to-take-on-google/">adap.tv gets $10 million to take on Google</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Sat, 14 Jul 2007 16:10:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2007/07/14/adap-tv-gets-10-million-to-take-on-google/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/940717/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/07/14/adap-tv-gets-10-million-to-take-on-google/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Adap.tv</category><category>Adsense</category><category>Amir Ashkenazi</category><category>AmirAshkenazi</category><category>Chase Norlin</category><category>ChaseNorlin</category><category>eBay</category><category>Gemini Israel Funds</category><category>GOOG</category><category>Google</category><category>Online video</category><category>OnlineVideo</category><category>Pixsy</category><category>Redpoint Ventures</category><category>RedpointVentures</category><category>ScanScout</category><category>venture capital deals</category><category>VentureCapitalDeals</category><category>YouTube</category><dc:creator><![CDATA[Tom Taulli]]></dc:creator><pubDate>Sat, 14 Jul 2007 16:10:00 EST</pubDate></item><item><title><![CDATA[Nielsen's new internet ratings draw debate]]></title><link>http://www.bloggingstocks.com/2007/07/11/nielsens-new-internet-ratings-draw-debate/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/07/11/nielsens-new-internet-ratings-draw-debate/</guid><comments>http://www.bloggingstocks.com/2007/07/11/nielsens-new-internet-ratings-draw-debate/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/launches/" rel="tag">Launches</a>, <a href="http://www.bloggingstocks.com/category/industry/" rel="tag">Industry</a>, <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/msft/" rel="tag">Microsoft (MSFT)</a>, <a href="http://www.bloggingstocks.com/category/yhoo/" rel="tag">Yahoo! (YHOO)</a>, <a href="http://www.bloggingstocks.com/category/twx/" rel="tag">Time Warner (TWX)</a>, <a href="http://www.bloggingstocks.com/category/marketing-and-advertising/" rel="tag">Marketing and Advertising</a></p><p>Nielsen/NetRatings has decided that the <a href="http://www.washingtonpost.com/wp-dyn/content/article/2007/07/10/AR2007071001763.html">total amount of time that consumers spend on a website</a> is more important than the number of page views or unique visitors that the site has. </p>
<p>According to <em>The Washington Post</em>, the new rankings favor <a href="http://finance.aol.com/quotes/yahoo-inc/yhoo/nas">Yahoo!</a> (NASDAQ: <a href="http://finance.aol.com/quotes/yahoo-inc/yhoo/nas">YHOO</a>), <a href="http://finance.aol.com/quotes/time-warner-inc/twx/nys?tabs=quotesandnews">Time Warner</a>'s (NYSE: <a href="http://finance.aol.com/quotes/time-warner-inc/twx/nys?tabs=quotesandnews">TWX</a>) AOL, and <a href="http://finance.aol.com/quotes/microsoft-corporation/msft/nas">Microsoft</a>'s (NASDAQ: <a href="http://finance.aol.com/quotes/microsoft-corporation/msft/nas">MSFT</a>) MSN to some extent because they have substantial e-mail and instant messaging traffic. AOL moves to the head of the list because it had 25 billion minutes spent on its sites in the U.S. during May. <a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas">Google</a> (NASDAQ: <a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas">GOOG</a>) is poor at 7 billion minutes.</p>
<p>But the new ratings system is substantially flawed if what you really care about is how much revenue a site generates. Time spent on instant messaging is not like time spent on search, which is also not like time spent on watching a video. AOL may have more time spent than Google, but the search engine's advertising model is based on targeted text ads attached to search results. It is hard to argue with the AdSense model since it generates more revenue than any competing system.</p>
<p>AOL's "minutes" were 3.5 times Google's minutes during May, but a metric that has nothing to do with revenue creation is not much of a metric at all.</p>
<p><em>Douglas A. McIntyre is a partner at 24/7 Wall St.</em> </p>
<p> </p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/07/11/nielsens-new-internet-ratings-draw-debate/">Nielsen's new internet ratings draw debate</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Wed, 11 Jul 2007 10:15:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.washingtonpost.com/wp-dyn/content/article/2007/07/10/AR2007071001763.html>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/07/11/nielsens-new-internet-ratings-draw-debate/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/937828/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/07/11/nielsens-new-internet-ratings-draw-debate/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Adsense</category><category>AOL</category><category>goog</category><category>google</category><category>microsoft</category><category>msft</category><category>MSN</category><category>Nielsen NetRatings</category><category>NielsenNetratings</category><category>time warner</category><category>TimeWarner</category><category>twx</category><category>yahoo!</category><category>yhoo</category><dc:creator><![CDATA[Douglas McIntyre]]></dc:creator><pubDate>Wed, 11 Jul 2007 10:15:00 EST</pubDate></item><item><title><![CDATA[Google buys FeedBurner, adds to advertising arsenal]]></title><link>http://www.bloggingstocks.com/2007/06/02/google-buys-feedburner-adds-to-advertising-arsenal/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/06/02/google-buys-feedburner-adds-to-advertising-arsenal/</guid><comments>http://www.bloggingstocks.com/2007/06/02/google-buys-feedburner-adds-to-advertising-arsenal/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/deals/" rel="tag">Deals</a>, <a href="http://www.bloggingstocks.com/category/competitive-strategy/" rel="tag">Competitive Strategy</a>, <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/msft/" rel="tag">Microsoft (MSFT)</a>, <a href="http://www.bloggingstocks.com/category/yhoo/" rel="tag">Yahoo! (YHOO)</a></p><p><a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas">Google Inc.</a> (NASDAQ: <a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas">GOOG</a>) has purchased <a href="http://www.internetnews.com/bus-news/article.php/3681116">RSS feed leader FeedBurner</a>. Terms were not disclosed, but the cost was rumored to be about $100 million. The company provides feeds for about 400,000 customers, many of them blogs. It will be a good fit with Google's Blogger platform, which is widely used.</p>
<p>More menacing for Google's competition is the fact that Google will control the largest banner ad serving company, DoubleClick, the premier search text ad business, AdSense, and, with FeedBurner, the largest RSS advertising platform. Firms, including AOL and <em>The Wall Street Journal,</em> participate in the <a href="http://www.feedburner.com/fb/a/advertising/demographics">FeedBurner advertising network</a>. Advertising is sold by channels like "business" and "news' with feeds from the appropriate sites banded together.</p>
<p>Once again, it is surprising that <a href="http://finance.aol.com/quotes/yahoo-inc/yhoo/nas">Yahoo! Inc.</a> (NASDAQ: <a href="http://finance.aol.com/quotes/yahoo-inc/yhoo/nas">YHOO</a>) and <a href="http://finance.aol.com/quotes/microsoft-corporation/msft/nas">Microsoft Corp.</a> (NASDAQ: <a href="http://finance.aol.com/quotes/microsoft-corporation/msft/nas">MSFT</a>) were not buyers. The price of the company was not so high as to be out of reach.</p>
<p>Google's M&amp;A seems to be as good as its search tools.</p>
<p><em>Douglas A. McIntyre is a partner at 24/7 Wall St.</em> </p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/06/02/google-buys-feedburner-adds-to-advertising-arsenal/">Google buys FeedBurner, adds to advertising arsenal</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Sat, 02 Jun 2007 11:40:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2007/06/02/google-buys-feedburner-adds-to-advertising-arsenal/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/909122/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/06/02/google-buys-feedburner-adds-to-advertising-arsenal/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>AdSense</category><category>advertsing channels</category><category>AdvertsingChannels</category><category>banner ads</category><category>Blogger</category><category>DoubleClick</category><category>FeedBurner</category><category>GOOG</category><category>Google</category><category>Microsoft</category><category>MSFT</category><category>RSS</category><category>RSS advertising</category><category>RSS feeds</category><category>text ads</category><category>Yahoo!</category><category>YHOO</category><dc:creator><![CDATA[Douglas McIntyre]]></dc:creator><pubDate>Sat, 02 Jun 2007 11:40:00 EST</pubDate></item><item><title><![CDATA[Google's planned purchase of Feedburner could add new revenue]]></title><link>http://www.bloggingstocks.com/2007/05/24/googles-planned-purchase-of-feedburner-could-add-new-revenue/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/05/24/googles-planned-purchase-of-feedburner-could-add-new-revenue/</guid><comments>http://www.bloggingstocks.com/2007/05/24/googles-planned-purchase-of-feedburner-could-add-new-revenue/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/deals/" rel="tag">Deals</a>, <a href="http://www.bloggingstocks.com/category/competitive-strategy/" rel="tag">Competitive Strategy</a>, <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/msft/" rel="tag">Microsoft (MSFT)</a>, <a href="http://www.bloggingstocks.com/category/yhoo/" rel="tag">Yahoo! (YHOO)</a></p><p>Several sources have confirmed that <a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas">Google Inc.</a> (NASDAQ: <a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas">GOOG</a>) is in the closing stages of <a href="http://www.dmwmedia.com/news/2007/05/23/analysis-the-feedburner-google-deal-is-a-vote-of-confidence-for-the-blogosphere">buying RSS management company FeedBurner</a>. The start-up's traffic has increased over 200% in the past year, according to Hitwise. The company describes its business as Web-based tools to help bloggers, podcasters, and commercial publishers promote, deliver, and profit from their content on the Web.</p>
<p>Websites and blogs use FeedBurner to track RSS feeds and traffic to their sites. Google will pay about $100 million for the company.</p>
<p>The RSS feed business is one that has yet to be monetized, but FeedBurner does have a <a href="http://www.feedburner.com/fb/a/advertising;jsessionid=F3CBB6ADAA2149867FBD7399BA4CD25B.app2">nascent advertising program</a>. With the use of Google's Adsense program, this revenue could almost certainly be pushed up sharply. </p>
<p>Because FeedBurner is an important source of traffic and data for blogs, it also fits well into the Google Blogger platform, which is used to create millions of blogs. Many of these blogs use Adsense to get their revenue. With Feedburner, Google will have "one-stop shopping" that will offer RSS feeds, audience data, and advertising.</p>
<p><a href="http://finance.aol.com/quotes/yahoo-inc/yhoo/nas">Yahoo! Inc.</a> (NASDAQ: <a href="http://finance.aol.com/quotes/yahoo-inc/yhoo/nas">YHOO</a>) and <a href="http://finance.aol.com/quotes/microsoft-corporation/msft/nas">Microsoft Corp.</a> (NASDAQ: <a href="http://finance.aol.com/quotes/microsoft-corporation/msft/nas">MSFT</a>) could have used FeedBurner to enhance their relationship with the blog and RSS communities, but that's another story.</p>
<p><em>Douglas A. McIntyre is a partner at 24/7 Wall St.</em> </p>
<p> </p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/05/24/googles-planned-purchase-of-feedburner-could-add-new-revenue/">Google's planned purchase of Feedburner could add new revenue</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Thu, 24 May 2007 08:40:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2007/05/24/googles-planned-purchase-of-feedburner-could-add-new-revenue/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/902793/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/05/24/googles-planned-purchase-of-feedburner-could-add-new-revenue/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Adsense</category><category>bloggers</category><category>Feedburner</category><category>GOOG</category><category>Google</category><category>Google Blogger</category><category>GoogleBlogger</category><category>Hitwise</category><category>Microsoft</category><category>MSFT</category><category>podcasters</category><category>RSS</category><category>RSS communities</category><category>RSS feeds</category><category>RssCommunities</category><category>RssFeeds</category><category>Web content</category><category>Web-based tools</category><category>Yahoo!</category><category>YHOO</category><dc:creator><![CDATA[Douglas McIntyre]]></dc:creator><pubDate>Thu, 24 May 2007 08:40:00 EST</pubDate></item><item><title><![CDATA[Google is not Yahoo!]]></title><link>http://www.bloggingstocks.com/2007/04/20/google-is-not-yahoo/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/04/20/google-is-not-yahoo/</guid><comments>http://www.bloggingstocks.com/2007/04/20/google-is-not-yahoo/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/earnings-reports/" rel="tag">Earnings Reports</a>, <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/msft/" rel="tag">Microsoft (MSFT)</a>, <a href="http://www.bloggingstocks.com/category/yhoo/" rel="tag">Yahoo! (YHOO)</a></p><a href="http://www.theflyonthewall.com/splashPage.php?source=AOL"><img vspace="4" hspace="4" border="1" align="right" alt="" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2007/04/fly-logo-(aol).gif" /></a><a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas">Google Inc</a> (NASDAQ: <a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas">GOOG</a>) reported another quarter of exceeding consensus earnings <a href="http://www.bloggingstocks.com/2007/04/19/liveblogging-googles-q1-earnings/">last night</a>. By the way, Google has exceeded estimates 10 of the 11 quarters it has been public.<br /><br />The most interesting comments were focused around Google's international business. For example, Google just released Gmail in China which is seeing strong uptake. It appears Google is launching international product wrapped around its application offerings which will further increase the amount of time users will spend on the Google platform.<br /><br />Gross revenue was up 63% being driven by Google's core business, Google.com. Adsense grew 45% supported by booming international revenue. Paid clicks aggregate growth was 52% year over year and 13% sequentially.<br /><br />Operating cash flow was 1.2 billion and free cash flow was 623 million.<br /><br />Google believes advertising is not a zero sum game and by making advertising less intrusive you can actually improve the relationship between consumer and advertiser.<br /><br />Search market share for Google moved up slightly to 48%, versus 27% for <a href="http://finance.aol.com/quotes/yahoo-inc/yhoo/nas">Yahoo Inc</a> (NASDAQ: <a href="http://finance.aol.com/quotes/yahoo-inc/yhoo/nas">YHOO</a>), according to industry sources. Google appears to be looking more and more like the Microsoft of the Internet era. In my opinion, it is too powerful of a company not to own.<p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/04/20/google-is-not-yahoo/">Google is not Yahoo!</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Fri, 20 Apr 2007 08:20:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2007/04/20/google-is-not-yahoo/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/878647/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/04/20/google-is-not-yahoo/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>adsense</category><category>earnings</category><category>gmail</category><category>goog</category><category>google</category><category>microsoft</category><category>msft</category><category>yahoo</category><category>yhoo</category><dc:creator><![CDATA[Eric Buscemi]]></dc:creator><pubDate>Fri, 20 Apr 2007 08:20:00 EST</pubDate></item><item><title><![CDATA[Google selling off-line ads -- diworsification?]]></title><link>http://www.bloggingstocks.com/2007/03/30/google-selling-off-line-ads-diworsification/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/03/30/google-selling-off-line-ads-diworsification/</guid><comments>http://www.bloggingstocks.com/2007/03/30/google-selling-off-line-ads-diworsification/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/ko/" rel="tag">Coca-Cola (KO)</a>, <a href="http://www.bloggingstocks.com/category/marketing-and-advertising/" rel="tag">Marketing and Advertising</a></p><p>Peter Lynch used the term diworsification to describe companies that diversify into industries they know nothing about. Examples included <a href="http://finance.aol.com/quotes/the-coca-cola-company/ko/nys">Coca Cola Co.</a>'s (NYSE: <a href="http://finance.aol.com/quotes/the-coca-cola-company/ko/nys">KO</a>) investment in shrimp farms and, perhaps, <a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas">Google Inc.</a>'s  (NASDAQ: <a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas">GOOG</a>) foray into television and television advertising, radio advertising, According to the <a href="http://www.nytimes.com/2007/03/29/technology/29google.html?_r=1&amp;ref=business&amp;oref=slogin"><em>New York Times</em></a>:</p>
<p> </p>
<ul><em>Google may one day rock the television and radio advertising markets. But its TV plans have yet to take shape, and its other efforts to extend its dominance over online advertising into offline media like newspapers and radio are inching along. The early results are mixed, suggesting that Google's successful transition from online kingpin to credible player in traditional media is far from assured.</em>
    <p> </p>
</ul>
<p>Google may be an exception to the diworsification rule, as the company believes that the technology that has made its advertising products like AdSense so successful could revolutionize ad sales in the traditional media. It still begs the question though: With all the growth in Google's core businesses, why venture off into something with which the company has so little experience? While it may work for Google, it tends not to as successful companies that venture off into new industries usually fail.</p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/03/30/google-selling-off-line-ads-diworsification/">Google selling off-line ads -- diworsification?</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Fri, 30 Mar 2007 15:01:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.nytimes.com/2007/03/29/technology/29google.html?ref=business>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/03/30/google-selling-off-line-ads-diworsification/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/862683/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/03/30/google-selling-off-line-ads-diworsification/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Adsense</category><category>coca cola</category><category>CocaCola</category><category>goog</category><category>google</category><category>ko</category><dc:creator><![CDATA[Zac Bissonnette]]></dc:creator><pubDate>Fri, 30 Mar 2007 15:01:00 EST</pubDate></item><item><title><![CDATA[Click Fraud for sale on eBay]]></title><link>http://www.bloggingstocks.com/2006/07/10/click-fraud-for-sale-on-ebay/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2006/07/10/click-fraud-for-sale-on-ebay/</guid><comments>http://www.bloggingstocks.com/2006/07/10/click-fraud-for-sale-on-ebay/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/ebay/" rel="tag">eBay (EBAY)</a></p><p>I guess journalism schools should teach it: whenever you're doing a story about anything, take a look and see what's happening on eBay.&nbsp; I didn't do that when I wrote last week's post <a href="http://goog.bloggingstocks.com/2006/07/05/new-report-click-fraud-worsening/">Click Fraud Worsening?</a>, which noted that a recent study found that more merchants were pulling back on their keyword advertising out of concerns over click fraud.&nbsp;&nbsp;But a Blogging Stocks reader named Joe did&nbsp;take a look around eBay, and what he found is quite remarkable.</p>
<p>See for yourself. Head over to eBay, search for "Adsense clicks", and as of this morning you'll find more than a dozen auctions offering everything from "5 Google Adsense Ads Clicks Hits Each day for 5 Days" (BuyItNow for $1.99) to&nbsp; "1000 Adsense hits clicks website marketing traffic.&nbsp; Adsense clicks delivered within 10 days. Different IP's" (12 bids, up to $31) to "Unique: Guaranteed Unlimited Legal Adsense Clicks - Extremely Simple" ($9.99).&nbsp; </p><p><a href="http://www.bloggingstocks.com/2006/07/10/click-fraud-for-sale-on-ebay/" rel="bookmark">Continue reading <em>Click Fraud for sale on eBay</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2006/07/10/click-fraud-for-sale-on-ebay/">Click Fraud for sale on eBay</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Mon, 10 Jul 2006 11:59:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://goog.bloggingstocks.com/2006/07/05/new-report-click-fraud-worsening/>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2006/07/10/click-fraud-for-sale-on-ebay/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/641150/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2006/07/10/click-fraud-for-sale-on-ebay/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>adsense</category><category>click fraud</category><category>ClickFraud</category><category>ebay</category><category>google</category><dc:creator><![CDATA[Michael Rogers]]></dc:creator><pubDate>Mon, 10 Jul 2006 11:59:00 EST</pubDate></item><item><title><![CDATA[Does Google need an ombudsman?]]></title><link>http://www.bloggingstocks.com/2006/07/06/does-google-need-an-ombudsman/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2006/07/06/does-google-need-an-ombudsman/</guid><comments>http://www.bloggingstocks.com/2006/07/06/does-google-need-an-ombudsman/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/management/" rel="tag">Management</a>, <a href="http://www.bloggingstocks.com/category/consumer-experience/" rel="tag">Consumer Experience</a>, <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a></p>Could Google benefit by having an ombudsman/customer service department/mediator-arbitrator? Possibly -- and it's clear that as the power of the Internet juggernaut continues to grow, the more it will need a very public face to put out all the fires that are sure to be started in the near future. Make no mistake -- history has shown this to always happen.<br /><br />This <a href="http://googlewatch.eweek.com/blogs/google_watch/archive/2006/07/06/11241.aspx">article over at eWeek</a> makes a very good point about Google needing an ombudsman. From being a fire extinguisher for potential lawsuits to highlighting legit customer concerns, an ombudsman could help make Google's "do no evil" mantra a reality.<br /><br />With more <a href="http://goog.bloggingstocks.com/2006/07/05/google-fends-off-lawsuit-over-page-rank-feature/">smaller businesses almost solely relying on Google</a> as a revenue source (to me, that's a mistake), there are literally millions of feathers that will continue to be ruffled as Google constantly tweaks its search process. Plus, consider the&nbsp;<a href="http://goog.bloggingstocks.com/2006/07/05/new-report-click-fraud-worsening/">growing threat of massive click fraud</a> issues and it's easy to see why Google needs a "champion of issues." If you hold GOOG, this is an area you should be asking the Mountain View boys about -- and soon.<br /><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2006/07/06/does-google-need-an-ombudsman/">Does Google need an ombudsman?</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Thu, 06 Jul 2006 15:23:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://googlewatch.eweek.com/blogs/google_watch/archive/2006/07/06/11241.aspx>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2006/07/06/does-google-need-an-ombudsman/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/640117/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2006/07/06/does-google-need-an-ombudsman/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>AdSense</category><category>GOOG</category><category>Google</category><category>ombudsman</category><dc:creator><![CDATA[Brian White]]></dc:creator><pubDate>Thu, 06 Jul 2006 15:23:00 EST</pubDate></item><item><title><![CDATA[eBay launching contextual Ad network]]></title><link>http://www.bloggingstocks.com/2006/06/13/ebay-launching-contextual-ad-network/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2006/06/13/ebay-launching-contextual-ad-network/</guid><comments>http://www.bloggingstocks.com/2006/06/13/ebay-launching-contextual-ad-network/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/launches/" rel="tag">Launches</a>, <a href="http://www.bloggingstocks.com/category/consumer-experience/" rel="tag">Consumer Experience</a>, <a href="http://www.bloggingstocks.com/category/internet/" rel="tag">Internet</a>, <a href="http://www.bloggingstocks.com/category/competitive-strategy/" rel="tag">Competitive Strategy</a>, <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/msft/" rel="tag">Microsoft (MSFT)</a>, <a href="http://www.bloggingstocks.com/category/yhoo/" rel="tag">Yahoo! (YHOO)</a>, <a href="http://www.bloggingstocks.com/category/ebay/" rel="tag">eBay (EBAY)</a></p>It seems Google&nbsp;hitting the proverbial 'paydirt' with monetizing its business&nbsp;through AdSense has not gone unnoticed.&nbsp; <br /><br />Microsoft has&nbsp;unveiled plans for its <a href="http://advertising.msn.com/microsoft-adcenter">AdCenter</a> platform and Yahoo! has launched its Overture follow up, <a href="http://searchmarketing.yahoo.com/arp/cm.php?">Context Match</a>.<br /><br />As we near the eve of Web 2.0 (or 1.5 -- however you like to slice it), the focus has been on the big&nbsp;three (Google, Yahoo! and&nbsp;Microsoft), who have been launching new products, revamping old ones, and snapping up new technology in an effort to one up&nbsp;each other.<br /><br />As the big three move in to carve out their respective share of the established and highly lucrative advertising market, it's interesting to see the periphery players emerge who might well shake up the landscape of Web 2.0.<br /><br />eBay, which has been residing in its owncomfortable niche, is making quite a play with the pending launch of its<a href="http://affiliates.ebay.com/ads/adcontext/"> AdContext affiliate program</a>, which was <a href="http://ebaydeveloper.typepad.com/dev/2006/06/killer_buyer_ap.html">unvelied</a> alongside many new strategies and programs at <a href="http://www.eweek.com/article2/0,1895,1975441,00.asp">eBay's 2006 Developer's Conference</a>.<br /><br />The crux of the AdContext platform is the same as the aformentioned AdCenter, Context Match and AdSense programs -- placing context based ads on individual web pages.&nbsp; <br /><br />The twist is that contextual auction items will be listed instead of short text ads.&nbsp; In the short text model (AdCenter, Context Match, AdSense) the affiliated web-site is paid per-click.&nbsp;In eBay's model, the affiliated web site will be paid a portion of the listed item's sale price (there is still no official word on whether this will be the revenue stream model as it seems like it could become awkward).<br /><br />This is a deft move by eBay and should sound alarm bells for the Big three. Their incumbency in the new paradigm of web dominance may not be set.<br /><br />In particular Yahoo!, which has just <a href="http://investor.ebay.com/ReleaseDetail.cfm?ReleaseID=198497&amp;FYear=">partnered with eBay</a> to provide advertising solutions to the eBay family of sites, should take note.<p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2006/06/13/ebay-launching-contextual-ad-network/">eBay launching contextual Ad network</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Tue, 13 Jun 2006 11:48:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://articles.news.aol.com/business/article.adp?id=20060610191009990001>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2006/06/13/ebay-launching-contextual-ad-network/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/632260/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2006/06/13/ebay-launching-contextual-ad-network/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>adcenter</category><category>adcontext</category><category>adsense</category><category>ebay</category><category>google</category><category>microsoft</category><category>yahoo</category><dc:creator><![CDATA[Howard Tsung]]></dc:creator><pubDate>Tue, 13 Jun 2006 11:48:00 EST</pubDate></item><item><title><![CDATA[MySpace and Yahoo! text ads: not friends]]></title><link>http://www.bloggingstocks.com/2006/05/02/myspace-and-yahoo-text-ads-dont-mix/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2006/05/02/myspace-and-yahoo-text-ads-dont-mix/</guid><comments>http://www.bloggingstocks.com/2006/05/02/myspace-and-yahoo-text-ads-dont-mix/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/products-and-services/" rel="tag">Products and Services</a>, <a href="http://www.bloggingstocks.com/category/consumer-experience/" rel="tag">Consumer Experience</a>, <a href="http://www.bloggingstocks.com/category/blogs/" rel="tag">Blogs</a>, <a href="http://www.bloggingstocks.com/category/competitive-strategy/" rel="tag">Competitive Strategy</a>, <a href="http://www.bloggingstocks.com/category/yhoo/" rel="tag">Yahoo! (YHOO)</a></p><img vspace="4" hspace="4" border="0" align="right" alt="myspace"src="http://www.bloggingstocks.com/media/2006/05/myspace_flickr.jpg" />MySpace site publishers who run text ads throughthe Yahoo Publishing Network got a shock&nbsp; last week when many of their accounts were suspended due to "poortraffic quality," <a href="http://www.jensense.com/archives/2006/05/myspacecom_and.html">reports text advertisingguru JenSense</a> (and referring to <a href="http://forums.digitalpoint.com/showthread.php?t=79612">this Digital Pointforum</a>). The major problem, it seems, is that MySpace clickthrough rates are low and not very profitable for eitherYahoo! or Google, which currently offers its AdSense service to MySpace users.<br /><br />At only $0.10 CPM accordingto <ahref="http://www.nytimes.com/2006/04/23/business/yourmoney/23myspace.html?pagewanted=1&amp;ei=5088&amp;en=68144371c2be06ac&amp;ex=1303444800&amp;partner=rssnyt&amp;emc=rss">arecent <em>NY Times</em> article</a>, MySpace users might not be all that attractive for Google, either. The questionremains: who will monetize MySpace users, if not Google and Yahoo!? Surely there is some way of creating profit off themillions of MySpace addicts. Evidently, it was too costly for Yahoo.<br /><br />[Image <ahref="http://www.flickr.com/photos/edd_guy/137409942/">eddible</a>]<p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2006/05/02/myspace-and-yahoo-text-ads-dont-mix/">MySpace and Yahoo! text ads: not friends</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Tue, 02 May 2006 14:10:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.jensense.com/archives/2006/05/myspacecom_and.html>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2006/05/02/myspace-and-yahoo-text-ads-dont-mix/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/614183/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2006/05/02/myspace-and-yahoo-text-ads-dont-mix/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>account suspended</category><category>accounts suspended</category><category>AccountsSuspended</category><category>AccountSuspended</category><category>adsense</category><category>contextual ad</category><category>contextual advertising</category><category>ContextualAd</category><category>ContextualAdvertising</category><category>google adsense</category><category>GoogleAdsense</category><category>jensense</category><category>myspace</category><category>poor traffic</category><category>poor traffic quality</category><category>PoorTraffic</category><category>PoorTrafficQuality</category><category>text ad</category><category>text ads</category><category>TextAd</category><category>TextAds</category><category>yahoo</category><category>yahoo publishing network</category><category>yahoo! publishing network</category><category>Yahoo!PublishingNetwork</category><category>YahooPublishingNetwork</category><category>yhoo</category><category>ypn</category><dc:creator><![CDATA[Sarah Gilbert]]></dc:creator><pubDate>Tue, 02 May 2006 14:10:00 EST</pubDate></item></channel></rss>
