
Universal Studios, a unit of General Electic (NYSE: GE) owned NBC, in collaboration with The Simpsons creator Matt Groening, has announced the creation of a virtual amusement ride experience based on The Simpsons, the popular television show.
Using an amusement park ride concept envisioned by The Simpsons, Krusty the Clown, theme park enthusiasts shall be dazzled with a full field of view, visual presentation which simulates the stimulation of a true motion experience. As riders view the surrounding scene in real time, their seats shall provide the appropriate shake rattle and roll affects and give the impression that riders are actually in the company of television's most beloved modern cartoon family while on an amusement ride. In reaction to the announcement, Bart Simpson was heard to say simply, "Kawabunga dude!"



