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<generator>Blogsmith http://www.blogsmith.com/</generator><item><title><![CDATA[Victoria's Secret trips over 'sexy']]></title><link>http://www.bloggingstocks.com/2008/05/28/victorias-secret-gives-mom-n-pop-a-wedgie-and-trips-over-sexy/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2008/05/28/victorias-secret-gives-mom-n-pop-a-wedgie-and-trips-over-sexy/</guid><comments>http://www.bloggingstocks.com/2008/05/28/victorias-secret-gives-mom-n-pop-a-wedgie-and-trips-over-sexy/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/competitive-strategy/" rel="tag">Competitive Strategy</a>, <a href="http://www.bloggingstocks.com/category/marketing-and-advertising/" rel="tag">Marketing and Advertising</a>, <a href="http://www.bloggingstocks.com/category/ltd/" rel="tag">Limited Brands (LTD)</a>, <a href="http://www.bloggingstocks.com/category/small-business/" rel="tag">Small Business</a></p><img vspace="4" hspace="4" border="0" align="right" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2007/10/shopping_coach_240.jpg" alt="poster" />If the current rash of courtroom events surrounding Victoria's Secret is what CEO Sharen Turney had in mind when she indicated that <a href="http://www.bloggingstocks.com/2008/02/28/were-too-sexy-per-victoria-secrets-ceo/">the company might </a>have become "too sexy", I think there may be trouble in store for that flagship name of <a href="http://finance.aol.com/quotes/limited-brands-inc/ltd/nys">Limited Brands Inc.</a> (NYSE: <a href="http://finance.aol.com/quotes/limited-brands-inc/ltd/nys">LTD</a>). I don't know about you, but I find courtroom litigation anything but sexy. Unless of course, we're talking about the assistant district attorneys they cast for Law and Order.<br /><br />First, Victoria's Secret pulled an 'Atomic Wedgie" on Kentucky couple, Victor and Cathy Moseley, by gaining a court order to block the couple from using a truncated version of The Victoria's Secret name. It's no big deal really because it was fairly obvious that the names "Victor's Secret" and "Victor's Little Secret" were pretty flagrant abuses of a trademarked name which deserves secure protection. The one little triumph which came out of that decade-long legal tussle was that the court determined that plaintiffs in trademark infringement cases do not need to show that the infringement actually cost them money, as revealed in a decidedly not sexy <a href="http://money.aol.com/news/articles/_a/store-seen-to-violate-victorias-secret/n20080521133709990006">Associated Press news blurb.</a><br /><br />Next, we find out that Juicy Couture has grabbed Victoria's Secret by the seat of the pants, regarding <a href="http://www.bloggingstocks.com/2008/05/07/cheeky-juicy-couture-slaps-victorias-secret-with-a-lawsuit/">alleged product marketing infringement</a>. It seems that Juicy thinks that Vicky has infringed on various aspects of packaging, color schemes and logo placement, as explained by blogger <a href="http://www.bloggingstocks.com/bloggers/bruce-watson">Bruce Watson</a>. Personally, I haven't analyzed the claimed offenses. I'll leave that to the courts. I do however find the whole thing to be a bit blown out of proportion -- and very un-sexy.<p><a href="http://www.bloggingstocks.com/2008/05/28/victorias-secret-gives-mom-n-pop-a-wedgie-and-trips-over-sexy/" rel="bookmark">Continue reading <em>Victoria's Secret trips over 'sexy'</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2008/05/28/victorias-secret-gives-mom-n-pop-a-wedgie-and-trips-over-sexy/">Victoria's Secret trips over 'sexy'</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Wed, 28 May 2008 18:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.msnbc.msn.com/id/24831456/>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/05/28/victorias-secret-gives-mom-n-pop-a-wedgie-and-trips-over-sexy/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1207640/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/05/28/victorias-secret-gives-mom-n-pop-a-wedgie-and-trips-over-sexy/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Atomic Wedgie</category><category>AtomicWedgie</category><category>infringement</category><category>juicy couture</category><category>JuicyCouture</category><category>litigation</category><category>Sexy Hair Concepts</category><category>SexyHairConcepts</category><category>trade mark</category><category>TradeMark</category><category>Victor Moseley</category><category>Victorias Secret</category><category>VictoriasSecret</category><category>VictorMoseley</category><dc:creator><![CDATA[Gary Sattler]]></dc:creator><pubDate>Wed, 28 May 2008 18:00:00 EST</pubDate></item></channel></rss>
