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Mortgage meltdown - to spread to online ads?

In a recent piece on C/NET, there's some chatter that the mortgage mess will ultimately lower online spending -- taking some of the wind out of biggies like Google Inc. (NASDAQ: GOOG) and Yahoo! Inc. (NASDAQ: YHOO).

Hey, just based on my own browsing, I'm not seeing many mortgage banners. So should we be worried?

I had a chance to interview Frank Addante, who is a veteran of the online advertising world. He sold one of his companies to DoubleClick and his latest gig is The Rubicon Project.

Continue reading Mortgage meltdown - to spread to online ads?

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Last updated: December 02, 2008: 11:31 AM

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