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[Update 12-5-06, 12:00pm EST -- the trans fat ban has been passed -- there will no longer be any trans fat products used in NYC-area eateries come July 1, 2007]

New York City is set to ban the use of trans fats in restaurants soon if a new ordinance is passed today. Trans Fats taste very good but have been repeatedly shown to be damaging to health. Many chains like KFC and Taco Bell , both divisions of Yum! Brands , Inc. (NYSE:YUM) have recently said that they will ban the use of trans fats in their food offerings very soon and will replace the bad fats with other cooking alternatives that should leave little to no impact on taste -- but will be much more healthy for patrons.

While there are those who would like the choice of eating artery-clogging and health-damaging trans fats (for some strange reason), I'm glad to see a city like NYC -- which can be a large trend setter -- step up to the plate and consider a bad on a substance that is not good for anyone. Changing the food preparation process to one that does no use damaging fats to one that uses fats that are not damaging -- with negligible or no impact -- makes perfect PR and business sense.

Will this be a problem for fast food and restaurant chains that serve tons of food per day? While all this food may taste good, much of it is damaging to the health of patrons who eat it. This may contribute to the growing obesity problem in this country. I think it is all bout the *taste*. If restaurants can make this change and not change the taste of their foods (or barely change it), then the switch away from trans fats will be a non-event. If patrons sense a change in the taste of their favorite foods -- even knowing that what they eat is harmful to them -- then expect a litany of complaints to start flying from the gluttonous masses.

NYC votes to ban trans fats from all restaurants in 2007 originally appeared on BloggingStocks on Tue, 05 Dec 2006 10:21:00 EST. Please see our terms for use of feeds.

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