Bare Escentuals (NASDAQ: BARE - option chain) shares are rising today after the company reported earnings last night after the close. Bare posted a third-quarter profit of $22.6 million, or 24 cents per share, topping analysts' estimates of 21 cents per share. This was a darling stock back in late 2006 and early 2007, but got crushed when the bear market fell apart and consumers were no longer interested in paying premium prices for cosmetics. However, the stock roared back recently as hopes for a strong recovery grow. If you think that the stock could regain its trendy status and won't fall by too much in the coming months, then now could be a good time to look at a bullish hedged trade on BARE.BARE opened this morning at $13.38. So far today the stock has hit a low of $13.24 and a high of $14.54. As of 11:45, BARE is trading at $13.95 up $1.46 (11.7%). The chart for BARE looks neutral and S&P gives BARE a neutral 3 STARS (out of 5) hold ranking.

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Back on October 23, 2006 investment guru Jim Cramer came out strongly against Bare Escentuals (NASDAQ: (GS) BARE). I pitted
Jim Cramer, never one to rest on a single industry segment, discussed the quest for youthfulness tonight on his ever-popular MAD MONEY show.

