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Entrepreneur's Journal: How to Create a Billion-Dollar Company

Posted Jan 10th 2010 5:40PM by Tom Taulli (RSS feed)
Filed under: Marketing and Advertising, Entrepreneurs, salesforce.com inc (CRM), Small Business

From his apartment in 1999, Marc Benioff started a new-fangled software company, Salesforce.com (CRM). While there have been some missteps along the way, the company is a model of success. Today, Salesforce.com generates more than $1 billion in sales, is profitable and has a market cap of $9 billion.

How did Marc do it? Well, now we have a chance to find out. That is, he has written an excellent book about his experiences and strategies, called Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company -- and Revolutionized an Industry.

Continue reading Entrepreneur's Journal: How to Create a Billion-Dollar Company

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